20 votes
Accepted

Is using optional URL segments bad for SEO?

If you canonicalise appropriately, it is fine. Use rel="canonical" to specify that the pages are identical, and hreflang for the alternate languages. <link rel="canonical" href="https://example....
grg's user avatar
  • 3,207
6 votes

Locale code in route versus in query string for i18n

They should be identical as far as SEO is concerned, because Google doesn't look in the URL to determine language - to determine language they actually use machine learning on the text content itself. ...
Maximillian Laumeister's user avatar
4 votes

How to tell Google that each subfolder is a different site? Otherwise, Google appends the main site's name to every other subfolder

Within another context I have given these examples of how to use hreflang and canonical links. For your purpose I added structural data in the head section of both examples with meta tags indicating ...
iep's user avatar
  • 208
4 votes
Accepted

How to tell Google that each subfolder is a different site? Otherwise, Google appends the main site's name to every other subfolder

We checked today on November 29th and the title in the SERP no longer has the - Foobar USA appended to the end. It is now just Foobar Korea (not Foobar Korea - Foobar USA). Here is what we did ...
Joseph Shih's user avatar
4 votes
Accepted

Hreflang for regions (like states and provinces) within a country

In short, no. The "Supported language/region codes" section of Google's hreflang guidelines is fairly unambiguous: The value of the hreflang attribute identifies the language (in ISO 639-1 format) ...
GDVS's user avatar
  • 7,795
3 votes
Accepted

Internationial SEO with different alias domains

Edit based on Joao's comment* The domains in question are cctld, i.e .es, .it, .pt. Geotargeted subfolders on country specific domains don't work well, if the top level domain is generic (i.e. .com) ...
Dave Sottimano's user avatar
3 votes
Accepted

How reliably does Google determine a user's region, in order to pick the right hreflang option (specifically en-gb vs. en-nz)?

We would set up an hreflang="en" or hreflang="x-default" for the primary site, and an hreflang=en-uk just for the UK site Couple of corrections here. For the global English content hreflang="en" ...
GDVS's user avatar
  • 7,795
3 votes
Accepted

How to make sure Chinese text is rendered in webpage?

If the specified font doesn’t contain a glyph for a character, browsers typically use a fallback font to render this character. (Browsers don’t have do this, of course, and how it exactly works ...
unor's user avatar
  • 21.7k
3 votes

.co.uk site showing up for brand name searches from the US even when targeted .com site is available

I think the proper heading looks something like this: <link rel="alternate" href="http://example.com" hreflang="en-us" /> <link rel="alternate" href="http://example.co.uk" hreflang="en-gb" /&...
Michael d's user avatar
  • 4,803
3 votes
Accepted

Locale code in route versus in query string for i18n

From an SEO perspective, it doesn't matter. However, in the general case, using query-based language configuration complicates server code all over the place. It makes handling forms slightly more ...
phyrfox's user avatar
  • 146
3 votes
Accepted

Root index.html file of a multi-language website

Search engines love multiple-languages and are super flexible Google and Bing are very flexible when it comes to structuring a website with multiple languages. The first thing you should know about ...
Simon Hayter's user avatar
3 votes
Accepted

Do you use the country or country and language for subdomains?

Google determines language by running your page through a machine learning algo, they don't use tags: Google uses the visible content of your page to determine its language. We don’t use any code-...
Maximillian Laumeister's user avatar
3 votes

Is it bad for SEO have the same site on a .gr and a .com with both English and Greek content?

A .gr domain will only ever rank on Google for searchers from Greece. There is no way to target a .gr domain to worldwide users of Google. See I'm using a vanity country code top level domain (ccTLD)...
Stephen Ostermiller's user avatar
3 votes

How will geo-ip redirects affect which geo-targeted pages Google indexes?

Your indexing is going to be spotty. Google may index some of both sites. It will index mostly your international site because Google does most of its crawling from the US. Auto-redirection based ...
Stephen Ostermiller's user avatar
3 votes
Accepted

For language URLs, should the default language gets its own subdirectory or take the document root?

Either way can work fine for SEO. There is going to be no difference in crawl rate. Targeting can be done either way with hreflang. I have a site with great SEO with English at the root of the ...
Stephen Ostermiller's user avatar
3 votes

Does a contact form need to ask the user for explicit permission to be GDPR compliant?

I have a contrary opinion on this. I don't believe your checkbox collects any additional consent from the user that just submitting the form does, so I believe the checkbox can be removed because it ...
Maximillian Laumeister's user avatar
3 votes

SEO impact of default language duplication vs redirects

Regardless of redirects (Saw your comment), if you don't set hreflang annotations and canonicalize pages Google will likely consider them duplicates. Via document <head> <head> <title&...
Mike Ciffone's user avatar
  • 6,360
3 votes

How do I do a basic multilingual site with worpress and use `/xx/` as the language separator?

This is definitely something you can achieve in WordPress. However, you'll need a plugin like WPML or Polylang in order to achieve this. With WPML for example you'll use the install wizard to choose ...
Regan McGregor's user avatar
2 votes

Internationalization using subfolders

You can do either -- leave English without a language code, or redirect the English pages to be under /en/. Language is handled on a per-URL basis, you can set it up however you want, it can even be ...
John Mueller's user avatar
  • 7,451
2 votes
Accepted

Will create an international mirror site hurt my SEO

If People search about your business from India probably Google will display search from the .in website. Any visitors that you currently get from India would end up going to their .in site. If ...
Abrar Ahmed's user avatar
2 votes

How should I structure my URLs for both SEO and localization?

The latest adoption into this direction like Single Page Application (SPA) for SAAS based products - Using different websites for different countries will be lose link juice that would otherwise go ...
Prem Nath Vishwakarma's user avatar
2 votes
Accepted

How can a two language page (about learning a language) be optimized for search engines?

As this page is for people that can speak English and want to learn Italian, the URL path as well as most parts of the content (the header, the navigation, the footer, etc.) should be in English. If ...
unor's user avatar
  • 21.7k
2 votes

How can a two language page (about learning a language) be optimized for search engines?

How should I SEO a page like that? you should firstly think about: what SEO value has the page? To be honest, the answer would be: nearly zero. then you should think about users, who maybe are ...
Evgeniy's user avatar
  • 10.1k
2 votes
Accepted

Is defining an hreflang sufficient to avoid duplicate content penalties between US and UK sites with nearly identical content?

This is a difficult question because even with hreflang markup, Google doesn't always excuse duplicate content. So the trick is to make the content sufficiently different. For online stores, this is ...
tinkerr's user avatar
  • 304
2 votes

Multilanguage Website with language parameters inside URL and HTACCESS redirect

Two points here. Conditional redirection and SEO The conditional redirection isn't a problem if correctly configured. In Google's case, they're now using "locale aware crawling", whereby their ...
GDVS's user avatar
  • 7,795
2 votes
Accepted

Is it for SEO okay to mix the subfolder structure between /lang/ & /lang-country/?

This should be fine. It probably doesn’t affect SEO. Consumers would have no reason to parse the URL path segment if they could just parse the rel-alternate+hreflang markup instead, which is ...
unor's user avatar
  • 21.7k
2 votes

Should an ecommerce website be translated when moving into a new country, or a new site built from scratch?

Multi-regional and multilingual sites A multilingual website is any website that offers content in more than one language. Examples of multilingual websites might include a Canadian business with an ...
norcal johnny's user avatar
2 votes

Serve index.html by language and charset (a thing from the past)

I would recommend issuing redirects so that search engines can view unique urls for each language. Here are some rewrite rules that you could use in your .htaccess file: RewriteCond %{HTTP:Accept-...
Stephen Ostermiller's user avatar
2 votes

Does any major website have a language specific sub-directories rather than sub-domains?

Yes there are some sites that still do use the subdirectory name for different languages. Most have moved away from that method and are using domain names such as example.es instead of es.example.com. ...
norcal johnny's user avatar

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