18
votes
Accepted
Linking external JSON-LD schema (from Schema.org)
The script element can be used for two things:
dynamic/classic scripts
data
And for data, the spec defines:
When used to include data blocks, the data must be embedded inline […]
So you may use ...
13
votes
Accepted
Which one does Google prefer, Microdata or JSON-LD?
The document that recommends JSON-LD is more recent and it clearly states that Google recommends using JSON-LD where possible (over Microdata) specifically for the following reasons:
"The markup does ...
12
votes
Should Schema.org Organization data about my company be on every page?
A quick point on this. A site I work on recently got a manual action penalty from Google for having organization JSON-LD markup across every single page on their domain. It didn't affect rankings of ...
10
votes
Accepted
Do I need JSON-LD on all pages or just the home page?
Google uses the phrase "Include the contact markup on one page in your official site" in relation to the Organization information you are adding.
https://developers.google.com/search/docs/guides/...
9
votes
Can I mix Microdata and JSON-LD on the same page for different entity
It should be fine to use different syntaxes on the same page.
It has one drawback, though: If you want to connect entities specified in different syntaxes, you can’t nest them. You have to use URIs ...
6
votes
Getting errors "Missing ',' or '}'", "Unexpected token" and "got 'undefined'" for my JSON-LD
You use ” instead of " two times:
Instead of
"url": "company website jewellers url/”,
it has to be
"url": "company website jewellers url/",
Instead of
"sameAs": [
"youtube channel about url”...
6
votes
Accepted
How do I mark up multi product pages with Schema.org and JSON-LD?
I assume you mean two Offer items for one Product (like your example suggests).
Instead of repeating the offers property, you have to use one offers property with an array value (in [ and ]):
"...
6
votes
Accepted
How to write JSON-LD for list of people?
You have several options:
as top-level items
(only use this if the other two options are not possible)
as values for a property
(best option, but requires that Schema.org offers a suitable type/...
6
votes
Do I need JSON-LD on all pages or just the home page?
JSON-LD should be included on the company home page for the company info. While you shouldn't use that on other pages, you should include JSON-LD on the other pages that provides the information on ...
5
votes
Accepted
Google Tag Manager Multiple URL Exceptions not Working
When adding exception operations, there's a note above it:
Fire this trigger when an Event occurs and all of these conditions are true
You'll need to create two separate rules, each containing just ...
5
votes
Google SDTT gives error "Missing '}' or object member name." for my JSON-LD
If you want to provide multiple addresses, you have to specify one address property with an array value, not an array of address properties.
If you click at the error in the SDTT, the tool correctly ...
5
votes
Accepted
What is the benefit of ImageObject schema org markup for images?
First of all, for the image property, Schema.org expects either an URL value or an ImageObject value. This is typically the case for other properties taking an image value, too.
So for the image ...
5
votes
Accepted
Google Structured Data Testing Tool Repeat Error: "The URL could not be rendered. Some markup may be missing."
After:
isolating error triggers
assessing what all the error triggers had in common (they all referred to external .svg files)
The answer is:
Google Structured Data Testing Tool doesn't yet know ...
5
votes
Using both JSON+LD and Microdata to markup the exact same information on a page
If you provide structured data about the same thing in different syntaxes, you should convey that it’s actually the same thing, not different things.
You can do this by giving all representations the ...
5
votes
Accepted
Are html tags allowed in structured data product description?
There's an important nuance here. With structured data for search, there are multiple layers of validity: the vocabulary (Schema.org, etc.), the syntax (RDFa, JSON-LD, etc.), and individual search ...
5
votes
Accepted
schema JSON produces error "Unparsable structured data" in Google Search Console
You need to add speech marks (") around the URL's you have in that list. Your last URL in the list also can't have a comma after it. I have placed the corrected code below.
{
"@context" : "http://...
4
votes
Linking external JSON-LD schema (from Schema.org)
This may, or may not help, but take a look at how Trevor Fox did it:
<script>
$.getJSON( "/your-schema-file.jsonld", function( data ) {
$( "<script/>", {
"type": "application/ld+json",
"...
4
votes
Linking external JSON-LD schema (from Schema.org)
According to the documentation:
[…] Also, Google can read JSON-LD data when it is dynamically injected into the page's contents, such as by JavaScript code or embedded widgets in your content ...
4
votes
How to use more than 1 schema.org schema on a web page
Not looking to be a necromancer, but there was a recent article from someone at Yoast that details problems that arise with using the @Graph type when trying to get Google search to "report" the ...
4
votes
Accepted
How to use JSON-LD in my page that already have content?
Nothing wrong with Microdata or RDFa
First of all, ignore Google’s recommendation if you are fine with using Microdata or RDFa. I think there are only two cases where you should use JSON-LD instead ...
4
votes
Accepted
How to describe pixel width of a VideoObject or MediaObject in Schema.org and JSON-LD?
The height and width properties expect either a Distance or a QuantitativeValue value.
Both of your corresponding examples are correct:
Distance value:
"width": "100 px"
QuantitativeValue value (...
4
votes
Accepted
Is there a representative logo for Structured Data which can be used on icons?
Semantic Web
The W3C provides Semantic Web logos. Here are the versions without the W3C logo:
(usage guidelines)
But in my experience, these logos are used to represent the concept, they don’t ...
4
votes
"Missing '}' or object member name" error in Accommodation schema
In JSON, the last key:value pair before the closing bracket of either an object or an array should not be followed with a comma. Thus, you should delete the commas in the following two lines:
"...
4
votes
Using the Schema.org types 'Organization', 'LocalBusiness' and 'LegalService' simultaneously for a law firm
By definition, every LocalBusiness is also an Organization, and every LegalService is also a LocalBusiness.
Schema.org types inherit all their parent types:
LocalBusiness:
Thing > Organization &...
4
votes
Accepted
Can Google crawl dynamic structured data added in a window.onload() event?
<script src="https://example.site.com/rich-snippet/dist.js" defer=""></script>
<script>
window.addEventListener('load', function() {
richSnippet();
});
</script>...
4
votes
Accepted
Most effective structured data for a Person knowledge graph panel?
I got the knowledge graph panel.
Here's what ended up working for me:
I collected all of the user-visible information about myself onto one page on my website, my /contact/ page, including name, job ...
4
votes
Accepted
Does google follow links discovered in JSON-LD?
Google will almost certainly find links in JSON/LD and will crawl those pages. Regardless of how Google uses JSON/LD, Googlebot has long had heuristics to find and crawl URLs embedded in JavaScript.
...
4
votes
JSON Files getting crawled suddenly
After crawling the page Google wants to render the page to look at the content.
It may be the rendering that wants to see what if any additional information appears on the page.
The information ...
3
votes
Accepted
Adding Information to multiple addresses in schema markup
First of all, about the Schema.org terms you use:
Your example uses the Apartments type, but that is not a valid type. You probably mean Apartment. But this type can’t have the openingHours property ...
3
votes
Absolute or relative local URL in Schema.org JSON-LD?
Unfortunately I don't have enough reputation to add a comment to @unor's answer. I want to confirm that what he says is true with some evidence.
I had the same question and end up doing some research....
Only top scored, non community-wiki answers of a minimum length are eligible
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