Questions tagged [sem]
SEM is short for Search Engine Marketing. SEM methods include: search engine optimization (SEO), paid placement (contextual advertising, digital asset optimization, and paid inclusion).
30 questions
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Marketing company set all pages to noindex,nofollow on website
In Jan 2022, a marketing company that was rebuilding my website set all pages to noindex,nofollow. The agreement also allowed them to run ads, optimize, improve SEO, etc., and I was paying a monthly ...
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Can I compete with 20 domain authority in a high-paid niche?
I have found a niche in which demand is relatively high for a freelancer, but all top websites have 10-20 domain authority, and I think I can achieve more than that. Considering this niche is related ...
3
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Proper approach to create DispalyAds campaign - one-to-one or all-to-all variants?
I'm about to create a campaign on Facebook. I'm wondering if it will benefit from creating multiple ad variants. For example I have Red, Green and Blue variant and two texts (T1, T2) and two headers (...
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Looking for suggestion to add Text based link (not clickable) to other high ranking sites
I am working on a research with Text based SEO. Let me create a scenario so that you'll understand what I am trying to achieve and hopefully be able to share your idea.
Say I am looking bring traffic ...
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Should translated English keywords pointing to local language landing page be in a separate Campaign / Ad group or same as original?
We have done quite a bit of testing with driving local traffic using English terms (eg. used cars Stockholm) instead of local language terms (begagnade bilar Stockholm). Basically, English keywords ...
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How much Analytics/GTM tracking knowledge is reasonable to expect from a marketing specialist?
These days, there's no shortage of folks willing to take your money to make create ads on Facebook (and others).
There does seem to be a shortage of people who are capable of measuring the results of ...
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Use Google keyword planner inside Google AdWords, without creating ads?
I want to use google keyword planner to check the keyword strength and reach, other details. So I decided to use Google keyword planner.
I created an account in Google AdWords, but it is asking for ...
- 205
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Website rank based on keyword search
is there any possibility to get a list of website that have very good rank based on a keyword search.
For example keyword is cat food ,
then i have to get list the top 100 website that have high ...
- 205
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New domain and URL redirection - SEO risk?
I'm considering changing my clients URL. Reasons being the following:
- We're rebranding his company
- Currently, the domain has the small town, outside of the city, in the name. However, for his ...
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2
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Different domains vs multilingual on one domain
From my understanding, even if it's less powerful than some years ago, the domain name still has a certain importance when talking about ranking for a keyword.
I have a website in two languages, it ...
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Buying domain, parking and google search position [duplicate]
I am buying domain that is well positioned in google search. I will be moving it to new host to park it there. The new domain will be pointing to my existing website.
What will be the effect on ...
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What is MASK Marketing (Massive Array of Structured Keywords)?
I recently had a client ask me about MASK marketing for keyword searches. Not familiar with the term, I did some research and found a Fortune article that said the following:
Many companies miss ...
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0
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What is semalt.semalt.com that shows up in Google Analytics under Referrals? [duplicate]
How does it work? How does it drive traffic and referrals? When I go there, it wants me to sign up for something. Is it a scam? It is 10% of my traffic for the last week.
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WP Network — Planning Long Term SEO (one large site versus microsites)
The Main Question is This (details follow below): Is it better to go with individual domain names for the various niches of a company's focus, or is it better to put it all under one domain?
I'm ...
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1
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What would SEO and SEM initiatives be defined as? [closed]
I was asked to give examples of SEO or SEM initiatives, yet I really don't know what they mean by SEO or SEM initiatives. Is this a strategy or method? Sorry for sounding completely dumb.
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Small AdWords campaigns with low budget
Having a Google AdWords campaign of a daily budget less than 10€ ($13, £8.5), I had these:
Setup 1
(1 campaign with 100% budget) x (3 ad groups) x (2 to 3 ads) = 40-60 clicks/day
long list of ...
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What to do if Google Adwords keyword tool suggests "no searches"
I believe I have a great idea, and want to test the market before I create a site for it. However, I'm having some difficulty with Google AdWords - I'm a total beginner with SEO/SEM.
When I plug in ...
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Is there some kind of API for submitting a site to Google for indexing?
I have a client that is insisting there is a method to send a URL automatically to Google to get it indexed quickly.
Here are the methods I know of to tell Google about your site for indexing:
1. ...
- 567
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4
answers
4k
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SEO - Moving site to subdomain without losing SEO Ranking
My company has operated a blog site on our primary URL (e.g. www.company.com) for about 4 months. Over this time, we have built up significant SEO ranking through daily posts and articles. Our primary ...
Andrew
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Adwords search engine marketing (SEM) question [closed]
I want to promote my site using AdWords.
My site is for phone 7 application and I've just develop an application
"fart and burp" for phone 7. So according to my guide I have use keyword tools (...
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3
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176
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What's the best way to plan and manage an SEM campaign?
We are launching a site for the local retail arena. Our deals will earn about ten dollars in income. How should we approach SEM marketing and what packages would you suggest to track our marketing ...
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1
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Need Help With Finding SEO Company/Individual [closed]
I am fairly new to SEO and I have done all of the tactics and operations that I know to do to help my site rank to the number 1 spot on Google. I know that no one can guarantee the number 1 spot on ...
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Estimating where my competitor is getting most of their traffic from? Organic, PPC, or other?
I'm trying to figure out how/where a website gets its traffic. How are they successful with bringing in traffic? Via Organic, PPC, other? What is the best approach to estimating this?
My thought ...
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297
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Narrowing down my large keyword list for new PPC campaign
If I have a list of 100 keywords that are candidates for a PPC campaign (my list is actually 1000+). What is the best approach to narrowing this down to the top 5-10 keywords I should start with?
I'...
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2
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554
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How much money globally is spent on SEO/SEM a year?
Wondering how big the market is for SEO/SEM, anyone have any fresh, trustworthy, hard numbers?
- 2,080
3
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2
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238
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Is it me, or is SEO slowly fading away and SEM taking over? [closed]
Don't have any hard facts, but in thinking about it seems that way to me. Best answer making a case for, or against this is select.
2
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2
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222
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Are SEO and SEM click through rates correlated?
If not, why; and how would you estimate click throw rates for a SERP?
- 2,080
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1
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135
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How do you value keywords across SEO and SEM?
For example the cost of a keyword in Google PPC system does not equal it's value, just how much people are willing to pay for it. Really not sure if the question makes sense, so please feel free to ...
- 2,080
6
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3
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391
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What effect if any does "Google Instant" search have on SEO and SEM?
It been a little over a month since "Google Instant" has been released to the public, what effect if any does "Google Instant" search have on SEO and SEM based?
RELATE LINK >> "Google Instant":
http:/...
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322
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How do you format SEM URLS to properly track results using analytics engines like Google analytics?
If I were to purchase some advertising space on a website- what should I add to the end of the URL to track the results of that campaign in a tool like Google Analytics?
Is capitalization important?...
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