I've been wondering about which Schema should I use for an e-commerce site of one of my clients' website. Can't show proper code and sensitive information, but I'll try to explain what I've been thinking about.
Right here: https://inchoo.net/online-marketing/schema-markup-for-ecommerce-websites/
The author says that for category pages I should use ItemList Schema
<script type="application/ld+json">
{
"@context":"http://schema.org",
"@type":"ItemList",
"ItemListElement":
[
{
"@type":"ListItem",
"position":0,
"url":"https://www.example.com/ankle-boots-ana.html"
},
{
"@type":"ListItem",
"position":1,
"url":"https://www.example.com/ankle-boots-clara.html"
},
{
"@type":"ListItem",
"position":2,
"url":"https://www.example.com/ankle-boots-maria.html"
}
]
}
</script>
Does anyone have an example of how it would look? For example, if I have a category with electric guitars with 5 subcategories that contain certain electric guitar models which would be listed in the schema ListItem. Is that the best schema type for this instance?
Second question - when it comes to subcategories, should I use ItemList Schema?
<script type="application/ld+json">
{
"@context": "http://schema.org",
"@type": "ItemList",
"url": "https://www.myexamplestore.com/products/",
"numberOfItems": "2",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@type": "Product",
"image": "https://www.myexamplestore.com/product-one/image.jpg",
"url": "https://www.myexamplestore.com/products/#productone",
"name": "Product One",
"offers": {
"@type": "Offer",
"price": "13.00",
"priceCurrency": "USD",
"url": "https://www.myexamplestore.com/products/"
}
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@type": "Product",
"image": "https://www.myexamplestore.com/product-two/image.jpg",
"url": "https://www.myexamplestore.com/products/#producttwo",
"name": "Product Two",
"offers": {
"@type": "Offer",
"price": "12.00",
"priceCurrency": "USD",
"url": "https://www.myexamplestore.com/products/"
}
}
}
]
}
</script>
I know that it's a bit of a gray area for Google when it comes to adding product information on category pages - does that apply also for the subcategory pages?
I would be so thankful for Your help and guidance <3 Cheers