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Questions tagged [schema.org]

Schema.org is a collaboration from several search engines, defining logic data model and vocabulary for structured data based on entity relationships model. It has proposed in the model the set of entities, their object and data properties.

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Schema for Historic building or place with price?

I'm having a problem with adding an appropriate schema to historic buildings, temples that are also tourist attractions etc. <script type="application/ld+json"> { "@context": "http://...
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25 views

How can http://schema.org be used in JSON-LD's @context, even though it's not a JSON-LD file?

As far as I can see in the JSON-LD spec, section 3.1 - The Context, @context can either be: an inline JSON object: { "@context": { "name": "http://schema.org/name" } } or a string ...
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22 views

Can I use BreadcrumbList Structured Data on my site if I don't display a breadcrumb trail on the page or in my URL structure?

I have read that breadcrumbs help Google understand the structure of your site better so I would like to implement it on mine. However, I don't currently have a breadcrumb trail that's visible on the ...
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Combination of CreativeWork + Person + character

I am trying to write a Schema for a fictional character. Combining CreativeWork, Person and character. The focus is on the fictional character, not the actor. So far I have: { "@context": "http://...
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25 views

How do I represent in code a schema.org Thing marked up as text?

Note that this question is at the border of StackOverflow and ProWebmasters, so please forgive me if you think that it belongs to SO; but I'm afraid that it would be closed over there as "not a ...
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13 views

regex interpretation for a json additional properties

I aim to create a condition for additional properties in JSONschema that handle any schema (all the types such as object|array|Boolean|string|number|null) and if the type is a string then it could be ...
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25 views

How to make a 'data' URI image understandable for Google?

I use Schema.org markup for my website to make it more understandable for search engines. I generate an image (using PHP) for each post. That image isn't a stored image with a specific URL. So it won'...
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Adding “areaServed” to LocalBusiness without diminishing Google Local Pack status

Google Local Pack is extremely important to our service locations. Having said that, we would like to take advantage of areaServed schema. Example 4 suggests this: https://schema.org/LocalBusiness If ...
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Multiple (same type) schema objects on the page - any way to set one property for all of them without repeating it for each object?

I'm setting up the Structured Data for a new site that publishes buyer's guides for products. These guides will be in the form of articles with roughly 10 items each, and I'm implementing Review ...
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34 views

What Schema.org type should you use for a cruise?

After looking at the different schema types that are utilised by Google, I have been driven towards Event. However, this type appears to be incorrect. Google says: Don’t promote non-event ...
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Are schemas from Schema.org good for SEO or not? [duplicate]

I keep seeing people here saying in comments that SEO is no good for SEO, yet Google's web developer's guide does indicate that structured Schema data is best for SEO as Google Search works hard to ...
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Whats the schema.org for a social status post?

I've looked at many schema.org types, but can't find the right one. I want to mark-up a simple post, which could contain up to 3 OPTIONAL pictures and many comments. There is DiscussionForumPosting: ...
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22 views

JSON-LD for event not needing tickets/performers

I'm currently developing a page for an upcoming unicycling competition where teams from all over the country attend and the entry is completely free for everyone. I tried to support my SEO by ...
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38 views

Can we add multiple schema.org JSON-LD code blocks to the home page of a website?

Can we add multiple JSON Code on a website like organization, services, local business?
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36 views

Correct Schema.org for user-generated social media content

I'm a server-side developer dabbling in structured data (Schema.org) for the first time. The web application I'm developing contains user generated "topics" in which said users can submit bite-sized ...
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When referencing an entity from another page, should only @id and @type be specified, or should all necessary attributes be duplicated?

I have multiple web pages in my website; "about" page (e.g.: http://example.com/about/) and "blog" pages (e.g.: http//:example.com/blog/1/). In the "about" page, I have defined authors of the website....
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30 views

Google XML Feed, Schema and product availability

Regarding product availability, there's that little something I don't quite understand. We have an online store with a few thousand products. Some of those products we don't have "in stock" for ...
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Multiple Schema.org ItemLists

I have a page that lists multiple items, and each item has its own set of sub-items that are linked from there to their own separate pages. It looks something like this: Title: Songs written by ...
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How can I influence what Google shows under the rich result “Latest from [domain.com]”?

For the website that I am working on, Google has been displaying for a while a rich result consisting of three cards under the title "Latest from [name of the website]". The problem with these ...
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50 views

Should Website and Organization be linked?

I'm wondering what the effects/benefits/issues are with linking Website and Organization structured data (specifically in JSON-LD). On the homepage of my site I have something like this: <script ...
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34 views

Can ItemList be linked to a variety of other schema properties such as ItemPage, Vehicle, Property [closed]

On a classifieds website, can the markup for the listing pages corresponding to various product categories (properties, vehicles, items & services) be combined with specific markup for the ...
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26 views

Multiple elements with only some linked to detail pages

First and foremost, I'm creating a website for products which we have to hire. I cannot see a reason why I shouldn't use the Product structured data markup, unless anyone suggests otherwise? Secondly,...
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146 views

How to fix warning messages in the SDTT if the data is not available?

One of my client is e-commerce marketplace. For their offer listing pages, I have provided a JSON structured data Product markup using aggregateRating as follows: <script type="application/ld+json"...
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33 views

Do we need to include schema JSON-LD in our every pages? [duplicate]

I am trying to implement <script type="application/ld+json"> { "@context": "http://schema.org", "@type": "Corporation", "name": "Outside", "alternateName": "Outside", "description": ...
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Does My E-Commerce Website Need To Utilize Structured Data / Schema.org

Does my e-commerce website need to utilize Structured Data / Schema.org? When i view Amazon's page source on a particular product page and search for "Offer" or "ld+json" or "schema.org" there is ...
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“ItemAvailability” value for factory direct (non stocking distribution) items?

Anyone know the best way to communicate ItemAvailability in cases where the item cannot be stocked, but the item is available direct from the manufacturer/factory? In other words, sometime a ...
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Google Shopping UPC/GTIN - To specify color or not to specify color in the code

We are a manufacturer of aluminum roof vents which we sell retail on our site, and also sell through large online outlets like Home Depot (not all of our products). We're now selling through Google ...
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74 views

Can I duplicate product schema markup on my home page because Google is preferring to rank my home page for product terms?

I have a website with product pages that have Schema markup. Unfortunately, my home page ranks better for my main product's search term, but Google's search snippets don't show the product image, ...
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30 views

SDTT says “Unspecified Type” for 'name' in <link>

My code: <main vocab="http://schema.org"> <article typeof="NewsArticle"> <h2 property="headline">Wie instaliert Virtual Box in Windows 10</h2> <link property="image" ...
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2answers
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Putting 'Product' and 'breadcrumb' in the same JSON-LD tag

I hag a previous JSON-LD tag on my products page, which worked well (no errors, and 3 warnings in Google's Structured Data Testing Tool). <script type="application/ld+json"> { ...
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Can I have both 'Organization' as well as 'LocalBusiness' schema on the homepage?

Can I have both Organization schema as well as LocalBusiness schema on the homepage? In the Organization schema, I haven't put much information, but in the LocalBusiness I have put all the ...
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<meta> for RDFa: “Attribute 'src' not allowed on element 'meta' at this point.”

I have this code for Schema.org; <main vocab="http://schema.org"> <article typeof="NewsArticle"> <h2 property="headline">Wie instaliert Virtual Box in Windows 10</h2> ...
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28 views

How to hide a text value in RDFa?

I want to hide the name of the publisher. My code: <article typeof="NewsArticle"> <h2 property="headline">Wie instaliert Virtual Box in Windows 10</h2> <meta img property="...
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Schema for a Comprehensive TV Show Page and Photos Page

You have all been especially helpful with my understanding of schema and checking my work, so I hope you don't mind me making another post about this. I'm trying to develop schema for a ...
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Errors in Structured Data

We are updating Structured data manually to 100s of our articles created daily. Can we automate this process by any means? And also another worry is that current structured data shows many errors. ...
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65 views

How to reference Person in JSON-LD on different domain via @id

I have a personal home page, mainly for providing some stuff I created and published. I have an about page giving some information about me. There I have created JSON-LD like this: { "@context": "...
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Schema.org for TV show character page

I'm doing Schema.org for a character page for a TV show, and I'm having difficulty figuring out proper types. This is what I have so far: { "@context": "https://schema.org", "@type": "TVSeries",...
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53 views

NewsArticle: image required for Article

I to try to add an Image on my Code , how to tell here ,because Google Structured Data force it... , but every Time I come an error.. My Code; <main vocab="http://schema.org"> <article ...
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102 views

NewsArticle: “logo.itemtype has an invalid value”

I tested this RDFa on Google Structured Data Testing Tool: <main vocab="http://schema.org"> <article typeof="NewsArticle"> <h2 property="headline">Wie instaliert Virtual Box in ...
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61 views

What Schema should I Implement for food item?

I am working on a food delivery website. I am able to find MenuItem schema but it is for listing page. All I want to implement Schema format for a single Item, say for Italian Pizza on the individual ...
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63 views

Schema for a list of links on a category list landing page?

I have a page that is structured as https://www.example.com/pages/category. On this page are three links: https://www.example.com/shop/mens https://www.example.com/shop/womens https://www.example....
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1answer
302 views

JSON-LD schema for category pages

I'm doing JSON-LD schema for an ecommerce site. While I have the product detail pages and the homepage down, I'm running into some confusion on other types of pages (I'm quite new to schema). I need ...
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1answer
63 views

Can I have multiple Schema markups on the same webpage?

I make articles on specific ingredients and provide their nutrition facts. On my article page, I have this current schema for the Article type which works perfectly fine from what I know. But I'd ...
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2answers
66 views

Google Search Console Products Schema Problem, We are a wholesaler bags

Today, I receive from Google a couple of errors in the products section of Google search console, In our store, the prices are missing because we are a wholesaler of bags, so we sell only to the ...
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1answer
28 views

Is it okay to have more than one itemprop 'description' for one 'Product' in page?

I'm trying to format a visual interface for specifications in my product aggregator website. Can I use more than one itemprop="description" for one Product? <div itemscope itemtype="http://schema....
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1answer
29 views

Combining RDFa Lite author schema and rel=“author” HTML markup

Is there any way to retain the HTML rel part of the below snippet: <body vocab="http://schema.org/" typeof="AboutPage"> <address property="author" typeof="person">Contact <a rel="...
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Schema.org for question and answer with two parts

I created a little question and answer website and I just learned about schema and would like to add it to my website to improve the SEO. My current Q/A pages have a question and then below it is an ...
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41 views

2 LocalBusiness schema markups on same location page

We have a company with multiple locations around the U.S. When we built our website we used a Google My Business reviews plugin to dynamically pull in reviews from our Google My Business page. Within ...
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Is there a way to indicate in linked data that one page supersedes another?

I have a page that supersedes another page: two blog post presented early versions of an idea, but now that idea is further developed in a more archival document that has its own page. Is there a way ...
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29 views

SDTT shows only the first 'Hotel' in @graph

I have created some Hotel schema, but want to include 3 as a list. The individual hotel schema works but using @graph and trying to include a list doesn't. I cannot see what's wrong. The testing ...