I'm about to restructure the website of a company called Example. Example used to be a company that only had one kind of business, and so the website
example.com was the site for that business.
Now the business has expanded and been split in two subsidiaries:
- Example Cat Food
- Example Rodent Food
The websites of the different subsidiaries will be respectively:
How should the move be carried out, and how can turning
example.com into a website for the group of companies (with links to
www.dogfood.example.com) be done with minimal loss in SEO?