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Microdata is a syntax for embedding structured data in HTML5, making use of vocabularies. If the question is about the popular vocabulary Schema.org, use the tag [schema.org].

2 votes
3 answers
284 views

Schema to use for general web pages

I am implementing Schema across my website I am remodeling. I am trying to determine which schema to use for general webpages. These pages contain general information about the company and other inf …
L84's user avatar
  • 2,016
0 votes
1 answer
562 views

URL in JSON-LD Schema.org

I have JSON-LD Schema in the <head> of my site which is applied to every page on the site. One of the fields is url, i.e.: "url": "http://example.com" Should the URL be the domain of the site, reg …
L84's user avatar
  • 2,016
2 votes
1 answer
201 views

Error "Incomplete microdata with schema.org" for Review

When I test the page using Google's Structured Data Testing Tool I receive this error: Error: Incomplete microdata with schema.org. My question is what data is missing that is required? …
L84's user avatar
  • 2,016
3 votes
1 answer
647 views

Schema.org markup for an Article with additionalType?

I have a site that has many articles on a specific dog breed. I want to help Google and other search engines to understand this article is specifcally on this breed or a topic realted to this breed. I …
L84's user avatar
  • 2,016
2 votes
1 answer
3k views

Using productontology.org to add Multiple Types?

I have recently been reading about productontology.org to define additional types with schema.org to be more specific. I am building a website for a local pet store that offers various pet products, …
L84's user avatar
  • 2,016