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(Formerly known as "Google AdWords", and different from "Google AdSense") Google Ads is an online advertising platform offered by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search, and on non-search websites, mobile apps, and videos. Services are offered under a pay-per-click (PPC) pricing model.

1 vote

Google Analytics not tracking e-commerce events from AdWords

If you're sending visitors to a different site / booking engine and you have not implemented cross-domain tracking, then yes the visit will break and the rest of the pages won't be attributed to your …
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1 vote
Accepted

How to link another user's Adwords account to Google Analytics?

As long as there's a common email address between the two accounts, you should be able to link them. In other words, either your Analytics email address should have access to the AdWords account, or …
Chris's user avatar
  • 206