We have a commerical site with an average conversion about 2%. Suprisingly we see that among users with NING browser (detected so by google analytics) - conversion is 220%. That is in average more than 2 order per one user session.
I am trying to understand what NING browser stands for? Most of the source in the traffic - is a direct type-in, rather than referals from some of NING-based websites (actualy, there are only 3% referal traffic with this browser and 97% is direct traffic, while on average direct traffic accounts only for ~ 20% of our website traffic).
Does anybody has a clue in which case google analytics will mark a hit with NING browser? And what this browser is?