Hot answers tagged

19

This is Google's Breadcrumb Markup, that renders this in the google search result rich snippet. More information can be found here: https://developers.google.com/search/docs/data-types/breadcrumbs


17

Okay. This is a rather odd one, but not as tragic as you would think. I am not sure what the payoff would be. This makes absolutely no sense to me as to why someone would do this. I cannot see an advantage for the hacker at all. The good news is the visitor is reaching your site. However, there will be a hit from an SEO standpoint so you want to fix this ...


13

Actually, the answer above is incorrect. You would need to read the question carefully. In this case, the title tag is too long and Google decided to use what it determines as a brand which is simply the domain name without the TLD. I detailed the process in this answer: My title tag doesn't appear to be getting crawled by Google properly But I will ...


13

This is an easy one. Keyword density is a myth- sorta. At least it is now. What is important to note is how the terms are used and not how many times the terms are used. SEOs like to intentionally confuse the issue to keep you dependent upon them and paying for tools and advice. P.T. Barnum used to say that there is a sucker born every minute. In SEO, the ...


12

You can indicate to Google which image you'd like used for your property using Schema.org markup. Here's a quick company website example: <script type="application/ld+json"> {"@context" : "http://schema.org", "@type" : "Organization", "name" : "Example Company", "url" : "https://www.example.org", "logo": "https://www.example.org/images/my-...


10

Google doesn't care about the length of your articles. It cares about whether your page satisfies the searchers that it sends to your site. With that in mind, the length of your articles should be: Long enough to inform the user. Short enough that most users read the whole thing. There is no "minimum length" for web pages to be indexed. Web pages often ...


10

Google penalizes for text that is not visible to the users. White text on a white background can be used for keyword stuffing. In that case the keywords are put in the page source where Googlebot indexes them, but the font color makes it so that users don't see it. Shadow text is not cloaking because the user can see it clearly. There is no risk of ...


9

Bare with me. I will explain what changes Google has made followed by how Google decides how to make the SERP link and what specifically happened in your case. Google has been changing the look and feel of the SERPs since March 2014 with the hopes of improving the user experience and click-through rates (CTR). It is believed that changing the SERP look and ...


9

I got the same problem once with a website with an old version of Joomla, the server was safe but the pages were generated by an hack on at PHP level that I was not able to discover fast. In the end I preferred to delete DB and all files, recover from a valid backup and update everything to latest version. After that I removed all bad URLs using Google ...


9

This looks like the output of a browser extension, which means only users with the extension installed will see the badge. For example, Mcafee SECURE Safe Browsing place a similar badge next to "safe" sites according to TrustedSite.com You can apply for such a badge at https://www.trustedsite.com/signup?re=addsite


7

"To the best of my knowledge, it does not." – Matt Cutts, Google employee, answering Does Google Analytics play a part in SERPs? via video.


7

As far as I know the official term is just sitelinks. That's what google calls them: http://support.google.com/webmasters/bin/answer.py?hl=en&topic=8523&answer=47334. Also, here is a good article on the topic and they are called sitelinks as well. http://www.click-finders.com/blog/how-to-get-google-sitelinks-on-your-serp-listing/


7

If I were you, I didn't use separate pages to display comments because loading text is rarely a loading problem for a page. That's why I think the problem is elsewhere. There are many possible reasons, maybe a script has been injected in one of your comments or a JS file takes a lot of time to load in your page. Moreover, Google ranks pages and not sites. ...


7

We have another question here that ask why items in the sitemap are not ranked better: The Sitemap Paradox. Google's John Mueller has this to say about common SEO misconceptions regarding sitemaps: The Sitemap file isn't meant to "fix" crawlability issues. If your site can't be crawled, fix that first. We don't use Sitemap files for ranking. ...


7

Radiom is not a term. Radio is. Google is using n-gram analysis and term ontologies trying to understand your domain name for semantic value. The best it can come up with is radio and M. If, for example, radiom was a strong brand, then the result would be different. Google uses more than one ontology to understand domain names including an ontology of brand ...


7

"noindex" directives should not be used in your robots.txt file, instead a noindex meta tag should be added to any pages that you don't want indexed in Google. A NOINDEX tag looks like the below and it should be placed in the section of any page you do not want indexed: <meta name="robots" content="noindex"> More information can be found here. In ...


6

Although both the IP address and domain might lead to the same content at any given moment, the content for each was likely indexed on different dates. Note the differences in the snippet for the IP address, which starts with "5 days ago", versus the snippet for the domain. It looks like much of the content there is dynamic and changes frequently, as other ...


6

No, Google will not penalise your site for hiding menu items in this way. As you mention, this is a common technique and if it was to penalise sites for this then half the sites on the internet would be penalised! (And then they wouldn't use this technique, user experience could go down, etc, etc...) If, however, you were to hide huge blocks of text with ...


6

Pagination with rel=“next” and rel=“prev” Much like rel=”canonical” acts a strong hint for duplicate content, you can now use the HTML link elements rel=”next” and rel=”prev” to indicate the relationship between component URLs in a paginated series. Throughout the web, a paginated series of content may take many shapes—it can be an article ...


6

You can't really find out how many times your links show up in a One-Box result but you can see how much traffic is coming in from those links by using the ved parameter in the referrer query string. This is a little complicated to explain in a single post but I'll wrap it up and provide links to articles you can read to fully understand how to do this. ...


6

Historically, Google said they ignored structured data which was not used to markup visible content. Because your snippet shows both date published and date updated as visible on-page content but the Moz example shows date published as non-visible meta data, I'd try tweaking that and seeing if it works to get Google to show the last update date instead.


6

The issue you've cited is because Google is unable to determine which is your main image and that is why, it randomly pics an image on that page to show on the SERP result. It is also dependent on which search query you've entered and which page (offer details page, offer listing page, seller's store front page etc) is displayed on the search result. ...


6

Note that Noindex is not part of the original robots.txt specification. Google supported it as experimental feature (see: How does “Noindex:” in robots.txt work?), but it’s not clear if that is still the case (as they didn’t document it to begin with). But let’s assume it is. Your robots.txt has two problems. Empty lines A record must not contain empty ...


5

Google does not display http://, it does however display https:// and does this to indicate to users that the site uses SSL. Sites that do not force SSL will display with no protocol. Google is pushing for SSL to become the standard while it has users security in mind but it is also my opinion that they have an agenda behind this... because when all search ...


5

It's likely due to the fact that the breadcrumb meta data is included on the page twice. As you can see in the source code from your website, the breadcrumb RDFa metadata is included twice, at two different points. One before the main content, and again afterwards. Remove one instance (probably the later one should be removed) and you should be good.


5

Update 2016: The documentation got updated and it no longer contains the note. So now JSON-LD seems to be supported for the Products Rich Snippet. Google’s documentation for the Products Rich Snippet says for the single product page: We are in the process of implementing JSON-LD support for this Rich Snippet type. At the current time, we recommend using ...


5

If you translate the page to English (using Google Translate) then you have the text 01 مهر 97 at the top - that certainly looks like it has something to do with it. As @Stephen suggested in comments they often fish the date out from on-page content - using some kind of "clever" (but seemingly flawed) algorithm. See also: How does Google recognize publish ...


4

Enter that website's url into www.opensiteexplorer.org (or any other backlink checker) and you'll see it has lots of backlinks from a variety of domains. You can further use other toolboxes (sistrix, searchmetrics, xovi, seolytics...) to analyze the value of the site over a period of time to see if there was a sudden spike of links or if the link building ...


4

This means we will have some pages in HTML 5 and others in XHTML at the same moment. Having some pages in your site marked up with HTML5 and some in XHTML should not be a factor in your site's ranking since search engines crawl and index pages individually.


4

I would really have one main URL, which would show the calendar for the current year. If you do not currently have year encoded in your current top ranking page, then use just that one. Now on this page you can provide additional links to either calendars of previous years or have some sort of functionality to let users compare / see calendars from different ...


Only top voted, non community-wiki answers of a minimum length are eligible