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Always Look for Better Solutions As a rule-of-thumb, always look to see if there are any better solutions. Themes often become dated or even abanded when the developers move on or focus on a new theme they are making. On top of this, new technologies emerge that might not be compatible with older code, such as newer and faster versions of PHP. Google ...


4

When it comes to marketing agencies, there are some common KPI's that you see on proposals. Generally, they lean less toward technical SEO and more into the content territory; that means anything from keyword rankings to social media success. (Social media management is obviously a different beast than SEO, but lines blur a bit when we're talking digital ...


3

I do agree in the most part with the other answers, and I want to say "No; it doesn't matter", however, there are a couple of points I'm having trouble to shake in this instance that I can't help but feel will at least cause some confusion and worst lose some business... You both have the same company name and you both offer the same service in the same ...


3

If they don't offer a way to provide authentication or for you to upload a static version of the site you can't unless you disable authentication while they do their scan.


3

Having low traffic articles doesn't usually hurt sites. This site has 100 or more low traffic questions for each question that gets a decent amount of search traffic. Unless you have evidence that it is actually a Google algorithm that targets low quality pages, I wouldn't suggest trying to remove thin content. In any case, 1,000 to 2,000 word articles ...


2

You can read more about Moz's Domain Authority here. There are lots of factors that go into it. It may be a matter of time, it could also be a number of other factors. https://moz.com/learn/seo/domain-authority Ultimately, though, whatever your DA score is doesn't matter so much...it is an indicator of success, not something Google or Bing uses. Even Moz ...


2

some say it's good to include even if you have no URLs to block This simply prevents your logs being polluted with a lot of unnecessary 404s - since the bots will request it anyway. But this isn't necessary a problem - it just depends how your stats software reports it. (The request is logged anyway, regardless of whether it exists or not - either with a "...


2

I also say no! Don't make any changes. Another point to consider is that major search engines do look at domain name registrations and other metrics and will see that these sites are completely different and will treat them as such. I would however, make sure that your content is different enough that it is clear that they are two separate sites. As well, ...


2

This isn't true but, there is some merit for the concern. The following quote, although argues a different issue, covers this (and I explain more about it later on) Some businesses are worried that competitors will buy keyword oriented domains thereby pushing their own site into obscurity. This can lead to a panic shopping spree of domains. The idea ...


2

In the past I had a small site to which the anchor text to the homepage (index page in your case) was a keyword, and not "home". It worked quite well in terms of ranking on Google. But in my case, the homepage was a long page with content, and it was one of the main pages of the site (small site). I'm not sure how your homepage looks like. If the homepage ...


2

It depends what you want to satisfy. To satisfy Google, make all text in links visible, not the same color as background color or they might qualify as hidden links to Google. To satisfy accessibility, you need at least some kind of text in links. This means in order for users who cannot interpret images (for example, those using screen reading devices) ...


2

There are lots of questions... Does domain name affect SEO. Simple answer, Yes. It does. What if I have only 1 keyword in domain name That's Good. Having at least one keyword in domain name is better than 0. SEO effects of having a top level domain vs a national level domain Country level domains are good if you want to target a specific country. If you ...


2

SEO is very different in comparison to other marketing campaigns like SEM. I have slightly different take on this. How to assess SEO work? Firstly, forget about keywords, ranking, backlink etc for a minute. Ask a question to yourself. Did you hire an agency to do long term SEO or just get ranking by whatever means. Don't expect anything (NO KPIs etc) if ...


2

A few weeks ago, Moz announced that they were no longer updating the index database, for their Free Keyword Tool 'Open Site Explorer'. For purposes of clarity, the index database, is where all SEO related metrics are stored. Metrics, such as: Backlinks Anchor Texts SERPs Linking Domains ... to name some of the very few basic metrics. By no longer ...


2

I do not think that simple removal of content is the best solution. This is similar to ignoring the problem in the hope that it can be resolved by itself. If you do not constantly work with website optimization, you can reach a point when need to delete the entire website but not just a portion of the content. Search engine optimization is not an event but a ...


2

Very few sites are limited by Googlebot's crawl budget. Googlebot is usually willing to crawl 10 times as many pages at it is willing to index. I wouldn't block Googlebot from crawling those pages for crawl budget reasons. If you have 12,000 pages indexed you could probably have 120,000 pages on your site available for Googlebot to crawl before you ran ...


2

Most of your hreflang are unneeded, maybe because you are confusing languages and localizations. See https://tools.ietf.org/html/bcp47#section-2.2.4 : Region subtags are used to indicate linguistic variations associated with or appropriate to a specific country, territory, or region. Typically, a region subtag is used to indicate variations such as ...


2

It's in the "crawl path" report. I found it via the third point in this article: 10 Features In The SEO Spider You Should Really Know | Screaming Frog


2

look at Google Search Console to see what search terms you are getting impressions & clicks for. Just having a keyword in the page title and H1 doesn't mean Google are going to think you are worth ranking for those terms or are necessarily relevant to them. There are tons of ranking factors and especially for a young site only months old, odds are their ...


2

They don't have metric score values like the Performance Score. Each Accessibility test is a simple pass or fail with the particular category's weight contributing too the final score out of 100 for the Accessibility assessment The Accessibility score is a weighted average of all the accessibility audits. See Scoring Details for a full list of how each ...


2

SEO is probably the last reason to implement a coding standard. Google has long said that they index sites is they find them, including poorly built sites, as long as they work for users. In fact, the style guides that Google itself uses prefer smaller HTML for performance over correct HTML that validates. See HTML Style Guide Google vs W3Schools. ...


2

The easiest way is just to redirect your www.domain.com to domain.com or redirect your domain.com to www.domain.com. Another way to use the canonical meta tag. Most of WP SEO plugins have this setting.


2

Check the server's "access log". This is really the main way to check for what URLs are being requested that are triggering 404s. "Crawling a site" checks for broken (internal) links. GSC is reporting on internal links and backlinks. (But if you "don't have access to [even] conduct a crawl on or check google search console", ...


1

Good question. Firstly Google Webmaster Tool gives you an estimate and it changes over time but its good place to monitor, it may not reflect live ranking. Generally, your actual position may be better than Webmaster position. With regards to drop in ranking is concerned, it may have happened due to several factors. The following activities may help: ...


1

Does domain name affect [SEO] Yes, to a small degree, but not nearly as much as content nowadays. To rank highly, the content of your page must match certain criteria as implemented by the search engine listing your page. Here is a link to Google's Webmaster Guidelines to give you a rough idea of the more technical aspects of what they would like your ...


1

You're confusing likes on the page you set up with URL likes. Whilst many of these tools don't work correctly, it is in actual fact not the correct answer here. The Quick Sprout tool you're using shows you FB Likes and FB Shares for the URL you're analysing. This has nothing to do with how many likes your FB page has. As you can see from Facebook's API ...


1

Basically, the steps are: Ensure that both the subdomain and main domain are verified properties in Google Search Console. Redirect (301 permanent) all pages from the subdomain to the main domain. (This is the most important step.) Use Google's change of address tool to specifically tell Google that the "site" has moved from the subdomain to the main domain....


1

404s do not directly affect your rankings. 404s are bad when the user is expecting there to be a page and there is not as this can badly affect user experience which can indirectly affect rankings. If you just want to solve them to make your search console data look neat then you would have to stop the search robots from crawling the pages. If there is a ...


1

It's the pixel length on Google. This applies to both platforms, they're moving towards a material card design that has been turning up on Google.com for users assigned to the test group. This would function identically on both platforms. Google has made it clear they consider Mobile the primary platform and Desktop secondary. For this reason, all future ...


1

From the now very old post Robots Exclusion Protocol: now with even more flexibility... This information is treated as a removal request: it will take about a day after the removal date passes for the page to disappear from the search results. We currently only support unavailable_after for Google web search results.


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