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The 2024 Developer Survey results are live! See the results
11 votes
Accepted

Potential concerns or gains from buying and hosting content on a domain that has been redirecting for 17 years?

You really have nothing to worry about in this case. Google understands that domains are bought, sold, and reused all the time. It's not an issue that the domain hasn't hosted content before and has ...
Maximillian Laumeister's user avatar
10 votes
Accepted

Google Analytics - Is there a way to import Universal Analytics property data into Google Analytics 4 property

There is no way to migrate historical data from Universal Analytics (UA) to Google Analytics 4 (GA4). When you migrate, you can avoid data loss by dual-tagging. That is include both GA4 tags and UA ...
Stephen Ostermiller's user avatar
5 votes

Does changing a website's platform affect its SEO?

Any used framework under the hood has no effect on the SEO. What it matters SEO wise is the front-end (on Site SEO), and the off-site SEO. Generally any structural, mark-up, content changes have ...
FFrewin's user avatar
  • 375
4 votes
Accepted

Server was down for 4 hours. What will be the impact on SERPs?

There should be no impact on your search engine rankings for an outage that lasts less than 24 hours. Google understands that occasional outages are unavoidable. They don't de-index pages or un-rank ...
Stephen Ostermiller's user avatar
3 votes

Is it a Good Practice to move a blog from HTTP to HTTPS?

Google deals with HTTPS redirection absolutely fine and maintaining the ranking. Generally, when you move to HTTPS, you may not notice a ranking drop at all. In some cases even if there will be a ...
TopQnA's user avatar
  • 3,173
3 votes

Least SEO-disruptive HTTPS migration strategy

install certificate for the main domain and all subdomains make site accessible with https, check all subdomain combinations change all internal links in the whole codebase to https check twice, ...
Evgeniy's user avatar
  • 10.1k
3 votes
Accepted

Do I need to re-index my site in Google Search Console when migrating from Wix to WordPress with new hosting?

When you moved to Wix to WordPress, your URLs likely changed. You need to implement 301 permanent redirects between every Wix URL to every WordPress URL. Here is an article about Wix to WordPress ...
Stephen Ostermiller's user avatar
3 votes
Accepted

How to move posts from a website to another without hurting SEO?

To make the transition as seamless as possible, redirect each page from the old B site url, to its new location in the new A site url.
marcanuy's user avatar
  • 2,644
3 votes

How to use htaccess file for site migration?

Creating a new URL like "old.example.com" has absolutely no value here. You'll just confuse Google and run the risk of appearing spammy - they don't like "gateway" domains and it might appear like ...
WebElaine's user avatar
  • 1,920
3 votes
Accepted

Will changing my backend systems or CMS hurt my search engine rankings?

If you will plan well then you should be fine. Key things in planning: URL management: You should build system so that old URLs should redirect to respective new ones. At least for those pages where ...
TopQnA's user avatar
  • 3,173
3 votes

Will changing a site from no-www to using www affect SEO?

as long as you 301 redirect the 'naked' (i.e. non-www) domain to the www, you should be fine.
Jake 1986's user avatar
  • 863
3 votes

Would search engines penalize migrating to a new blogging platform while keeping the same content and URLs?

Google doesn't care about the serverside engine only indirectly it affects your resulting page. And this you can check via: https://developers.google.com/speed/pagespeed/insights/ Indirectly all of ...
aholbreich's user avatar
3 votes

Changing GA property after changing domain?

That does depend on how it's set up, as there may be a number of different things. A good checklist to follow is: Update the settings on the property with the new domain. Exactly what you need to ...
GeoffAtkins's user avatar
  • 2,277
3 votes
Accepted

When changing domains and renaming pages are redirects really necessary? How long do they need to be in place?

Any invalid URLs should serve a "410 Gone" error with a message informing the user that the page they are requesting no longer exists, and with links to the top-level site pages. How you do ...
mistercoffee66's user avatar
2 votes

Does changing a website's platform affect its SEO?

Can you answer all these questions with "yes": Is the html the same after the change? Is the content the same after the change? Is the site's speed the same after the change? Are the sent headers ...
Martijn's user avatar
  • 6,806
2 votes

How do I seamlessly implement Google Tag Manager to a site that already has GA and Search Console?

Your CEO is right, Google Tag Manager is definitely the way forward and it offers so much more than Google Analytics. The first step is to add the Google Tag Manager container snippet to your site. ...
Kirsty Simms's user avatar
  • 1,257
2 votes
Accepted

Converting static site to WordPress, ensuring the current SEO remains

SEO has nothing really to do with the underlying technology that drives a site. If the page content, domain name, and URL structure are effectively remaining the same then you should see no drastic ...
Chris Rutherfurd's user avatar
2 votes

Least SEO-disruptive HTTPS migration strategy

You should not do this exactly as you state, for a very simple reason: You should view http and https are two different sites and in this case they'll have identical content, which means duplicated ...
Martijn's user avatar
  • 6,806
2 votes
Accepted

Can redirecting away from WordPress.com with a "Poor Man's Redirect" preserve SEO?

No, my solution (the Poor Man’s Redirect) would not preserve SEO. By destroying the content on the WordPress.com site, you remove it’s relevancy to search engines. The content on the external site ...
JCL1178's user avatar
  • 5,592
2 votes
Accepted

How to migrate from the old domain to the new domain?

All the existing links won't automatically change to the new domain. They never will, except on some websites that take the time or have that automated. But as long as you keep olddomain.com with the ...
Alexis Wilke's user avatar
  • 2,247
2 votes
Accepted

test site on different server then live server with same URL

Sounds like you need to change the HOSTS file on your machine. See this article for more information. Essentially you tell your computer that a particular domain has a specific IP address so it goes ...
Erik Berger's user avatar
2 votes

Should I copy the .ftpquota file when moving a site

You should not copy (or delete) the .ftpquota file when moving the site. The .ftpquota file relates to the FTP account used to transfer files and resides in the root directory that the FTP account ...
MrWhite's user avatar
  • 42.9k
2 votes

How to get Google to de-index all the old URLs that now return 404 status?

You don't need to do anything to get those URLs removed from Google. Google will automatically remove the old URLs from its index the next time it crawls them. Your old URLs will start to get ...
Stephen Ostermiller's user avatar
2 votes
Accepted

Google is reporting a 5xx server error for a page that changed URL

I'm guessing that your URL change is unrelated to the error. A 500x error usually means a server side processing error, like unable to render the page or there's bug in the server side code on the ...
Trebor's user avatar
  • 3,290
2 votes

My domain is not indexed on Google after a migration, while Google Search Console says it is

As this Search Engine Land article indicates: A site migration will almost always result in a temporary loss of traffic — Google needs time to process the change and update its index accordingly.
Krishna Murari Pearl's user avatar
2 votes

Server was down for 4 hours. What will be the impact on SERPs?

It depends on whether crawlers attempted to visit the site during that time. If not, then "no one noticed" that your site was down. Even if one crawler visited, others may not have. So ...
Steve's user avatar
  • 8,513
2 votes
Accepted

Are there SEO issues when splitting a subdirectory into its own domain?

Ranking for domains includes page authority and domain authority. The final results are anyones guess and depends on , but you can minimize the loss of "google juice" by doing 301 redirects ...
davidgo's user avatar
  • 8,104
2 votes
Accepted

Vendor lock-in when trying to migrate an EC2 wordpress website that serves via cloudfront and stores on an S3 bucket

There is, of-course, an element of vendor lockin, but as you are using wordpress you should be able to re-engineer the parts of your platform that rely on S3 fairly easily (Moving the EC2 instance ...
davidgo's user avatar
  • 8,104
2 votes
Accepted

Is it risky for SEO to change URLs with 301 redirects?

If all redirection are performed at the right time (when url changed applied) their won't be problem. To ensure everything is ok i'll add two best practices : Create a sitemap.html (yes html, not xml)...
Patrick Valibus's user avatar
2 votes
Accepted

What should I do in Google Search Console if the URL for my domain changes completely?

I think what you are referring to as an "index" is more commonly referred to as a url. If your site has new urls that you want Google to index, you can submit them one by one by clicking the ...
jeaneen gauthier's user avatar

Only top scored, non community-wiki answers of a minimum length are eligible