2 votes

GA4 - E-Commerce Purchase Event Tracking - Incorrect Values

Regarding your first question, GA4 will always be missing some data due to its dependence on running code and requesting resources via the user's browser. Many users block tracking or advertising code....
Tony McCreath's user avatar
1 vote

Why does toggling conversion for an event seem to impact the underlying event volume in GA4?

There are different counting methods in GA4 that weren't there in UA. Basically in UA, a conversion would fire once per session but in GA4 we now have the ability to mark conversions every time an ...
A_Patterson's user avatar
1 vote

Why are Samsung Devices with Mobile Model Name/Number ending in "U" not converting on E-commerce platform?

You're correct that Samsung phones with model numbers ending in "U" are typically US variant devices. See the answer to What is the difference between U and U1? on Samsung's community forum: ...
Mike Ciffone's user avatar
  • 6,360
1 vote

Why are all my conversions in GA4 marked as "direct"?

Yes, your custom script is the "culprit". It happens in this section: headers: { "User-Agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 ...
Luis Alberto Barandiaran's user avatar
1 vote

Tracking form submission via a thank you page, only if it contains specific text

You would be better of doing this is you write a script that fires a custom event in GA4 and then mark that event as a conversion.
Prasad Ajinkya's user avatar

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