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Generally speaking, longer pages tend to perform better. This is likely because Google is increasingly using semantic analysis on the pages and a longer page is statistically more likely to contain the semantic phrases which Google considers relevant to the topic and to search intent. A common practice however -- whether you subscribe to this SEO theory or ...


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Probably yes. If your content (the html output which will be read by searchengines and users) is repeating over and over, it smells like low quality content if there is not much more unique content on the same page. It will hurt your page SEO. If you have a ton of those pages, it will also hurt your site SEO.


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