6

Only regard to branding. Otherwise, it does not matter. For example, if you are trying to brand the website, meaning you want the domain name to be recognizable as a brand, then yes. Put it in. Otherwise there is no real value that I can see. Branding a website is to connect the website name to perceived value. For example stackexchange.com has a reputation ...


5

You should also consider bookmarking and tabs Imagine if webmasters.stackexchange.com just had the title Webmasters. You go to bookmark it and would quickly forget what it is. From a User Experience point of few that's a problem. Or imagine if every /about.html was titled "About Us." Talk about a nightmare! So, are there any reasons to put the the brand ...


4

I would be cautious if the keyword you will use as a brand name consists general words, However using brand names will establish your brand for both user & search engines. A good example is: Best Tech Company in Australia | iGeekTech in your case your title is bad since it repeats the word and also now search engine may give more importance to Sidney ...


3

There is no hard and fast rule for this but there are few things you need to keep in mind while using your brand name in all of your site's pages title tag. Google Doesn't like repetition of same words again and again. Length of title tag has limited number of characters available so you it doesnt look good to add your brand name in all of your pages title....


3

I think I should clarify an erroneous misconception you may have about Gravatar. Gravatar isn't for displaying an avatar next to your email address, rather it is for associating an avatar with your email address. This is an important distinction as where Gravatar avatars are displayed depends on the webmaster of those sites adding Gravatar to their site for ...


3

So after banging our heads off the wall on this one for several more days, we posted in the Google Product forums: https://productforums.google.com/forum/#!category-topic/webmasters/crawling-indexing--ranking/fFo28LFajWo. Within 24 hours the site was appearing in results as expected, so it appears that Google must have manually intervened somehow, because we ...


3

There seems to be some confusion about how sub-domains are treated so I will try and clarify some of this. Using example.com, www.example.com is a sub-domain of example.com and we take it for granted that these are the same. But they are not. It is very possible, though no-one really ever does this, that example.com and www.example.com are completely ...


2

Short answer: Use only one domain with sub folders. Refrain from sub domains (as they are considered separate sites). Longer answer: Why not use separate domains? Well, each domain will have to be generating it's own rank, it's own structure of content. They would also all be associated with the company name. So a search for the company name, would (in ...


2

It sounds like you are already doing everything on-site that you need to do: Have the brand name as the domain name Use the brand name on your pages To increase your authority to appear in the search results for your brand name, you need links. Only getting relevant, quality, inbound links to the site will get your site to rank for its own brand name. ...


2

This really depends on the demographics of the target market for the site. These are the key things that will impact access and potentially success. User Location Users browsing from a public library, or students browsing from a University might have to deal with firewall filtering. Home networks may have web filtering enabled as well if the user is on a ...


2

There are a few thing you can do to get more visibility on brand searches. Sitelinks If you want Google to show more sitelinks on your brand search you should try the following: Submit an updated XML sitemap Use internal links with accurate anchors Link only relevant categories in the menu Make sure your page load is good (they will be able to check more ...


2

Branding in SEO, certainly can contain traditional marketing methods, but really speaks to marketing the site rather than the product or service. These are two separate efforts. For this, there are several things you can do. I created a quick list of steps someone can take to brand a website in this answer: google excluding site for queries for it's ...


1

The first option is preferred in my experience. Subdomain generally ranks lower than domain, and requires additional dns records (and you have to own the first option to get the second)


1

I would suggest redirecting the ".com" to the ".company" to benefit from the innovation of a new domain name, which is more eye catchy. It is what I did with jovenet.com


1

When someone searches for your brand, I'm guessing you want the SERP results to look like: brand.com wikipedia.org/brand twitter.com/brand facebook.com/brand youtube.com/brand instagram.com/brand If you want all of those websites to rank from your company, then you are probably going to have to grow on all of those sites. For instance, if you have a ...


1

I cant speak about whether it would be more beneficial to create 4 new websites or use subdomains, or just using folders, this would probally be better answered from a business perspective, are the 4 companies together or not? How 'together' are they? Do you want the repuatation from one to affect the others? As far as keeping the original site or ...


1

Google handles special chars, and it seems they don't affect rankings: https://www.google.es/search?q=Google%C2%AE&oq=Google%C2%AE https://www.google.es/search?q=Google*&oq=Google* https://www.google.es/search?q=Google*%2F&oq=Google*%2F ; but as Matt said, you should avoid to make thinks harder for robots, google's or any others: How does ...


1

When it comes to ranking it's best to focus on the most prefered keyword, other important thing is to keep it simple, in a perfect universe you would use 2 words for your domain, possibly include separator and avoid and in the and so on, if it isn't essential because since domain names are displayed in lowercase it would be sort of confussion for your ...


1

You have two opportunities and risks with either. Without knowing specifically what you have in mind, it is difficult to tell you which is better. The answer is dependent upon the terms used or the resulting domain name when whole terms are not used and the performance of the site once created. I can at least tell you this. Search engines use ontologies ...


1

3 things you need to consider You need to think of the long-term goal. So ask yourself, Do you stick with python for a long time? If you say "yes" then go with pyclass.com During my recent testing, a domain name which actually tells what the domain is about, is more likely people to remember and follow. Kind of similar effect to taglines for a company. ...


1

I am not sure what is branded about pyclass.com. A brand is a "Top of Mind" name that people would search for specifically at minimum. According to domain tools, this domain name was registered this year, but there are also hints that the domain name existed before with a rough and unstable history. Pythonhow.com has a cleaner history. This is important for ...


1

You are talking about branding. This is difficult to do with a non-competitive site and a brand name (company name in this case) that is not recognizable. Ten pages on a site that is 6 months old and only back links from one site until recently is not a good recipe for success. As well, if the brand name is something nonsensical such as wizywerx, it will ...


1

Anyone can do what they like on their sites and as far as I am concerned and this should be okay, but that is not the reality in search. If performance is a priority, it is often best to choose a topic and stick with it. You can choose related topics that compliment the primary topic, and if done well, this could increase performance especially for long-tail ...


1

yes, you can register xyzwallpapers on Facebook fan page, for e.g. you have a website name (hdwallpapers.com or hd-wallpapers.com) and you have no choice on fb fan page to create hd-wallpapers, then in this situation you should register hdwallpapers, because search engines only focus on targeted keyword like your targeted keyword is (hd wallpaper) so you ...


1

This is more of a marketing question, really. But, this is my procedure if the domain I have is already locked (in your case: xyz-backgrounds.com) and the exact domain names are already in use as either usernames or vanity URLs on social media sites: Check if abbreviations of your domain name might work. (i.e. xyzbckgrnds) Check if uppercase/lowercase ...


1

You are right about GEOIP and GEO Location. It is hard to do and requires maintenance. Even then, according to some I am in Florida, Ohio, New Hampshire, Pennsylvania, etc. One out of four ain't bad! Not something to count on. Concerning your idea about the new domain name and doing a 301 redirect. If you are thinking that the domain name is of any benefit ...


1

Most likely spam/scam... Here is an example that i have received recently. (Letter to the President or Brand Owner, thanks) Dear President, We are the department of Asian Domain Registration Service in China. I have something to confirm with you. We formally received an application on Aguest 21, 2013 that a company which self-styled "FDH Global ...


Only top voted, non community-wiki answers of a minimum length are eligible