6 votes

Are there any reasons to put the domain name or company name in the page's title tag?

Only regard to branding. Otherwise, it does not matter. For example, if you are trying to brand the website, meaning you want the domain name to be recognizable as a brand, then yes. Put it in. ...
user avatar
  • 32.5k
5 votes

Are there any reasons to put the domain name or company name in the page's title tag?

You should also consider bookmarking and tabs Imagine if webmasters.stackexchange.com just had the title Webmasters. You go to bookmark it and would quickly forget what it is. From a User Experience ...
user avatar
  • 544
4 votes
Accepted

Should the brand name appear in each tag title even if it repeats keywords or dilutes from the targeted keyword phrase?

I would be cautious if the keyword you will use as a brand name consists general words, However using brand names will establish your brand for both user & search engines. A good example is: ...
user avatar
3 votes
Accepted

Should I have separate sitemaps for each brand/client under the same domain?

In general, you want to have one sitemap for a domain or subdomain. (Though most sitemap generators will now break up the single sitemap file into multiple files for pages, posts, etc.) In your case, ...
user avatar
3 votes

Getting Gravatar to appear in email Inbox

I think I should clarify an erroneous misconception you may have about Gravatar. Gravatar isn't for displaying an avatar next to your email address, rather it is for associating an avatar with your ...
user avatar
3 votes
Accepted

Google excluding site for queries for its exact name

So after banging our heads off the wall on this one for several more days, we posted in the Google Product forums: https://productforums.google.com/forum/#!category-topic/webmasters/crawling-indexing--...
user avatar
  • 221
3 votes

Can I brand a subdomain as a separate project?

There seems to be some confusion about how sub-domains are treated so I will try and clarify some of this. Using example.com, www.example.com is a sub-domain of example.com and we take it for granted ...
user avatar
  • 32.5k
3 votes

Should the brand name appear in each tag title even if it repeats keywords or dilutes from the targeted keyword phrase?

There is no hard and fast rule for this but there are few things you need to keep in mind while using your brand name in all of your site's pages title tag. Google Doesn't like repetition of same ...
user avatar
  • 380
3 votes
Accepted

Brand name as keyword for a brand.com site. How to make it appear in search?

It sounds like you are already doing everything on-site that you need to do: Have the brand name as the domain name Use the brand name on your pages To increase your authority to appear in the ...
user avatar
2 votes

What are protentional downfalls of using profanity in my domain and site branding?

This really depends on the demographics of the target market for the site. These are the key things that will impact access and potentially success. User Location Users browsing from a public ...
user avatar
2 votes

How to show more results for our brand name when searched for in Google?

There are a few thing you can do to get more visibility on brand searches. Sitelinks If you want Google to show more sitelinks on your brand search you should try the following: Submit an updated XML ...
user avatar
  • 3,787
2 votes
Accepted

Branding in terms of SEO

Branding in SEO, certainly can contain traditional marketing methods, but really speaks to marketing the site rather than the product or service. These are two separate efforts. For this, there are ...
user avatar
  • 32.5k
2 votes

Is it okay to have hyphens in brand/company name?

You're all good, don't sweat this. Just refer to your brand name as you normally would on page and within your NAP info. That's where search engines are really going to look to understand who you are.
user avatar
  • 4,455
1 vote

Getting Gravatar to appear in email Inbox

(This works in 2021) Simply go to google.com, sign-out of your account. Create a NEW google account, and make sure to select the option to create it using your existing email address. Then use the ...
user avatar
1 vote

For a personal domain name better user lastname.com or firstname.lastname.com?

The first option is preferred in my experience. Subdomain generally ranks lower than domain, and requires additional dns records (and you have to own the first option to get the second)
user avatar
1 vote

Multiple domains/subdomains for subsidiaries and umbrella company presence?

I cant speak about whether it would be more beneficial to create 4 new websites or use subdomains, or just using folders, this would probally be better answered from a business perspective, are the 4 ...
user avatar
1 vote
Accepted

"Brand® product" or "Brand product" in title?

Google handles special chars, and it seems they don't affect rankings: https://www.google.es/search?q=Google%C2%AE&oq=Google%C2%AE https://www.google.es/search?q=Google*&oq=Google* https://...
user avatar
  • 26
1 vote

.company vs. .com domain - should I use domain forwarding?

I would suggest redirecting the ".com" to the ".company" to benefit from the innovation of a new domain name, which is more eye catchy. It is what I did with jovenet.com
user avatar
1 vote

How to show more results for our brand name when searched for in Google?

When someone searches for your brand, I'm guessing you want the SERP results to look like: brand.com wikipedia.org/brand twitter.com/brand facebook.com/brand youtube.com/brand instagram.com/brand If ...
user avatar
  • 4,710
1 vote

a short neologism or a more familiar name, but longer: which is the best for ranking?

When it comes to ranking it's best to focus on the most prefered keyword, other important thing is to keep it simple, in a perfect universe you would use 2 words for your domain, possibly include ...
user avatar
  • 1,077
1 vote
Accepted

a short neologism or a more familiar name, but longer: which is the best for ranking?

You have two opportunities and risks with either. Without knowing specifically what you have in mind, it is difficult to tell you which is better. The answer is dependent upon the terms used or the ...
user avatar
  • 32.5k
1 vote

Generic or brandable name for blog

3 things you need to consider You need to think of the long-term goal. So ask yourself, Do you stick with python for a long time? If you say "yes" then go with pyclass.com During my recent testing, ...
user avatar
1 vote

Generic or brandable name for blog

I am not sure what is branded about pyclass.com. A brand is a "Top of Mind" name that people would search for specifically at minimum. According to domain tools, this domain name was registered this ...
user avatar
  • 32.5k
1 vote

Question about choosing name for Facebook fan page

yes, you can register xyzwallpapers on Facebook fan page, for e.g. you have a website name (hdwallpapers.com or hd-wallpapers.com) and you have no choice on fb fan page to create hd-wallpapers, then ...
user avatar
1 vote

Question about choosing name for Facebook fan page

This is more of a marketing question, really. But, this is my procedure if the domain I have is already locked (in your case: xyz-backgrounds.com) and the exact domain names are already in use as ...
user avatar
  • 2,751
1 vote
Accepted

How can I serve different banners/CSS/branding to users based on their location?

You are right about GEOIP and GEO Location. It is hard to do and requires maintenance. Even then, according to some I am in Florida, Ohio, New Hampshire, Pennsylvania, etc. One out of four ain't bad! ...
user avatar
  • 32.5k
1 vote

Google excluding site for queries for its exact name

You are talking about branding. This is difficult to do with a non-competitive site and a brand name (company name in this case) that is not recognizable. Ten pages on a site that is 6 months old and ...
user avatar
  • 32.5k
1 vote

Focusing on 1 subject means deletion of other posts?

Anyone can do what they like on their sites and as far as I am concerned and this should be okay, but that is not the reality in search. If performance is a priority, it is often best to choose a ...
user avatar
  • 32.5k

Only top scored, non community-wiki answers of a minimum length are eligible