Questions tagged [strategy]

The tag has no usage guidance.

Filter by
Sorted by
Tagged with
0
votes
0answers
15 views

Question about aligning website & URL architecture with topic pillars and clusters model

I'm working on restructuring our website, include all top level pages and blog topics and posts due to the topic cluster model. Our website is about medical treatemnts and offering best healthcare ...
1
vote
0answers
20 views

Can a pillar page also be part of a content cluster?

I am new to topic clusters, and I have a pillar page that can be a clusters to another pillar, hubspot explained it as every pillar linked to its clusters only. However overthinkgroup confirmed that ...
4
votes
4answers
743 views

E-commerce + CMS: 2 sites or one?

Ok, let's say that a customer already has a CMS managed web site but now wants to sell goods online using an E-commerce platform (Magento in this case). My question is, does it make any difference ...
4
votes
2answers
125 views

Is it ok to optimise my site for “freevideos” instead of “free videos”?

I am optimizing my website for SEO and after doing some research on google keyword tool I found out that there are a lot of searches for glued keywords with very thew competition in the search results....
2
votes
1answer
436 views

Key performance indicators to measure online brand image

A company is going to launch an event and a series of online related content that will be published on it's website and promoted online and offline to it's customers and leads. The event will last for ...