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Questions tagged [microdata]

Microdata is a syntax for embedding structured data in HTML5, making use of vocabularies. If the question is about the popular vocabulary Schema.org, use the tag [schema.org].

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Will adding keywords and description tag in my html page help on search engine results? [duplicate]

I am trying to improve my search engine results on Google and Bing. The content of my site has microdata to define the content. Currently, I have a keywords tag on every page on my website. However, ...
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2answers
22k views

Using Schema.org for blogging: Article VS BlogPosting

I have been remaking my website for some time now and I want to launch it as quickly as possible but I want to make it leading edge if possible. I am currently using a modified template (I know! web ...
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2answers
4k views

Star rating not showing in rich snippets [duplicate]

We've recently been doing a lot of work on our site's SEO (www.betterthanreviews.com). We recently did a push to update the rich snippets breadcrumb, meta description, and star rating. After giving ...
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27 views

Can display:none CSS be used on a div with a rich snippet?

I'd like to use the following code: <div itemprop="aggregateRating" itemscope itemtype="https://schema.org/AggregateRating"> <div> <span itemprop="ratingValue">[rating]<...
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17 views

Can I use JSON-LD for Products while using MICRODATA for Reviews?

The Reviews are included as dynamic data in an iframe so we do not have access to the main page to add the JSON-LD. If that doesn't work, I'd appreciate suggestions for an alternate approach.
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132 views

Can Item Types Inherit Item Properties From Other Item Types?

I'm looking to start incorporating "Structured Data", "Rich Snippets", or whatever terms may be associated with the schema.org vocabulary. I'm specifically interested in microdata rules. Most of the ...
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2answers
30 views

Semantic markup itemprop name / description on multilingual website

I would like to set up semantic markup for products such as accommodation on a language stay on a site available in fr, en and es. I wonder if I can have the name of the Product and its description ...
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2answers
563 views

Microdata Without Reviews

I have not been able to find a clear issue on omitting reviews from Microdata. I understand that Microdata values for reviews will default to a certain number when omitted, but I was wondering if it ...
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1answer
36 views

Relative URL resolution for Microdata properties

The HTML Microdata Working Draft shows the following example: Assuming a page at http://example.net/some/dataexample contains the following code: <section itemscope itemtype="http://example.org/...
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30 views

Whats the schema.org for a social status post?

I've looked at many schema.org types, but can't find the right one. I want to mark-up a simple post, which could contain up to 3 OPTIONAL pictures and many comments. There is DiscussionForumPosting: ...
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3answers
1k views

Microdata & JSON-LD Conflict on the same page or not?

For Wordpress website used Rich-Snippet Plugin, that added schema for pages using Microdata. I also applied Sitelink Search Box, Product schema, Article Schema For the Same site in different pages ...
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1answer
28 views

Can I disable product reviews in Google Structured Search?

I am getting annoying warning messages from Google Structured Search about not supplying product reviews under offers. We don't have product reviews as it doesn't fit our target customer base. Is ...
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2k views

Repeat use of Schema.org / Rich Snippets markup i.e LocalBusiness data

I am unable to find official wording and I'm hoping that some Rich Snippets/Schema Guru can give me some insight into proper usage of repeated content when it comes to using markup. I'm building a ...
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2answers
7k views

When does Google use article published date vs article modified date in SERP?

I have a website with a number of long form content articles that I keep updated. The page generates two date snippets from this: <time itemprop="datePublished" datetime="2014-04-29T14:08:40+01:00"...
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2answers
12k views

BlogPosting Publisher Logo 'logo.itemtype has an invalid value' on Google Structured Data Testing Tool

The following runs through the Google Structured Data Testing Tool as expected: <div> <div itemprop="publisher" itemscope id="organization-example" itemtype="https://schema.org/...
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1answer
46 views

Is it okay to have more than one itemprop 'description' for one 'Product' in page?

I'm trying to format a visual interface for specifications in my product aggregator website. Can I use more than one itemprop="description" for one Product? <div itemscope itemtype="http://schema....
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2answers
4k views

How long should a Schema.org “description” be?

Is there any character limit or even suggested character limit for using Schema.org’s description property? For example, in Microdata: itemprop="description" The Schema.org website reads, "A short ...
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1answer
60 views

2 LocalBusiness schema markups on same location page

We have a company with multiple locations around the U.S. When we built our website we used a Google My Business reviews plugin to dynamically pull in reviews from our Google My Business page. Within ...
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2answers
13k views

New required mainEntityOfPage for article structured data

I had a look at the article structured data as proposed by Google and saw that there are a new required and recommended fields, they weren't there last week. Here is the link: https://developers....
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2answers
17k views

How to specify publisher in schema.org's Article structured data?

I am trying to use the Article type from schema.org: <article itemscope itemtype="https://schema.org/Article"> <!-- ... --> <meta itemprop="publisher" content="MyCorp" /> </...
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1answer
2k views

Can I mix Microdata and JSON-LD on the same page for different entity

My website is using JSON-LD and Microdata. For example, in BreadcrumbList, I have used Microdata format, and for others (like Organization, TouristAttraction) JSON-LD has been used. Can I mix ...
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2answers
659 views

Using both JSON+LD and Microdata to markup the exact same information on a page

This Quora Answer: https://www.quora.com/Can-I-mix-microdata-and-JSON-LD/answer/Aaron-Bradley The above answer from 2015 mentions there being a potential problem when marking up the same entity with ...
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1answer
242 views

How to markup with Microdata a “table of contents” and “embedded content” for a PublicationIssue?

Suppose I have a PublicationIssue of a Periodical, and I display a webpage with a ToC/summary with a list of Articles and a file document embedded with an iframe. The issue content is not coded on the ...
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186 views

How do I get the Structured Data Testing Tool to ignore template elements?

I’m using Web Components to build a site, and one of the biggest features is my use of the <template> element. Here’s an example: <ul> <template> <li> <div ...
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1answer
68 views

Why google cannot detect QApages for a title?

I'm testing Stack Overflow website using Google schema tester tool and it throws an error for the title: Any idea why Google cannot determine that title as a QAwebpage? What's wrong with it?
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1answer
22 views

Should itemprop be on innermost HTML tag?

I wonder if it makes any difference whether I markup an item on my site like this: <h1 itemprop="name"><a href="some-page.html">Joe Doe</a></h1> or like this: <h1><...
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4answers
639 views

Google's Rich Snippets testing tool error on Recipe

I marked up a page for Recipe Rich Snippets with Microdata, however I'm getting an error in Google's Testing Tool: Error: In order to generate a preview with rich snippets, at least 2 of the ...
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3answers
6k views

Can microdata be implemented in meta tags?

Please consider the following code marked up with attributes to provide microdata: <!DOCTYPE html> <html> <head> <title>Micro data test - Normal version</title&...
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2answers
614 views

“Organization” schema with another schema on the same page

Should I use the Organization schema on each page if I have another schema data, for example Event? Can I use Event and Organization on the same page? Organization code <script type="application/...
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47 views

Does JSON-LD structured data work with Google Plus shared website link snippets too?

I just recently switched my Web ID card (i.e. my primary web profile) website, over from Microdata to JSON-LD to get better, more fine-grained control over the structured data appearance, on Google ...
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1answer
190 views

What's structured data is needed to show rich snippets for an ecommerce website?

I have ecommerce website (we sell welding equipment) with over 5k product pages (without reviews), 1k categories and many info-pages... but in main template integrated only Microdata for product pages ...
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1answer
85 views

Can use microdata on stars instead of a number in reviewRating?

This is my HTML code for a review on a user. The documentation for rating says you have to mark up a number like: <span itemprop="reviewRating">5</span>. However, I only use stars and ...
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2answers
391 views

How to use price range inside “Offer” type?

I have category pages that contain products. Some of the products have fixed prices and some of the products have price ranges. Also any product has a seller that must be inside Offer. Right? So I ...
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3answers
1k views

A schema.org schema for a menu item in a restaurant

schema.org features a schema for a restaurant: Thing > Organization > LocalBusiness > FoodEstablishment > Restaurant One of its fields is a menu: Property: menu Expected type: URL or Text ...
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1answer
31 views

<meter> element’s value is not recognized in structured data

According to the Microdata specification, If the <meter> element has the [value] attribute and it is an itemprop, then the itemprop value should be the value of that [value] attribute. <div ...
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1answer
594 views

Does itemprop have a different meaning on links vs. span tags?

I'm using Schema.org markup for a Person, but I get inconsistent results in Google's Rich Snippet Testing Tool when using an <a> tag vs. a <span> tag. Take these two examples: <span ...
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1answer
85 views

Is there a representative logo for Structured Data which can be used on icons?

My suspicion is that the answer very likely is "No." But I thought I'd ask anyway. Various common protocols, standards and technologies have their own logos: e.g. GSM, Email, RSS, WiFi, HTML5, ...
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251 views

Can SiteNavigationElement in schema.org describe a navigational element which links out to external sites?

Deployment of some parts of schema.org still appear to be at a late experimental stage. After extensive debate, there appears to be a - tentative - method to describe the principal navigation section(...
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3answers
2k views

How long for data highlighter mark up to appear in structured data tool?

I used the data highlighter in webmaster tools over 3 weeks ago to mark up some local business data, but there is still no structured data being detected in webmaster tools. Does any body have any ...
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2answers
159 views

Is it good to have duplicate Microdata properties on different tag on a single page?

I am adding Schema.org Microdata to one of the website homepage. This website has a logo which is surrounded with <a> anchor tag. This anchor tag already uses itemprop="url" like this: <a ...
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3answers
990 views

Can microdata be used within META and custom tags?

META tags that sit within HEAD of a webpage. What difference it makes when using microdata in them and outside of HEAD of webpage? Let's take for example "datePublished" property. Instead of hunting ...
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2answers
243 views

How to specify ingredients in Schema.org (other than recipes or drugs)?

I'd like to use Schema.org for a series of product specs pages. The products are cosmetics (shampoos, creams, etc.) and ideally an INCI declaration will be included for every product. I'd like to ...
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1answer
46 views

Microdata and replacing entities for display

The question is about using Microdata to replace entities inside the Schema.org properties description or articleBody: <p>Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do ...
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2answers
776 views

How can you have a hotel to have a Schema.org rating based on the hotel star rating system?

How would you write microdata for hotels with ratings classified as "1-star" to "5-star" hotels? Looking at http://schema.org/Hotel, I see no "Rating" property but only an "aggregateRating" one which ...
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1answer
228 views

How to mark up the “isAccessoryOrSparePartFor” property for a replacement part?

I want to create a rich snippet for a replacement valve for a kitchen faucet. How do I associate that part to the parent product using Microdata and the isAccessoryOrSparePartFor property? This is ...
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1answer
581 views

“Organization” for homepage, but which types for the other pages?

I am new to Microdata and doing it for a website. It is a BPO company website and for its homepage, I have used itemscope itemtype="http://schema.org/Organization" and its child properties like ...
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1answer
3k views

Adding Schema.org’s “WPHeader” with Microdata

I'd like to add Schema.org data, and am trying to follow instructions given to me about how to do so. The instructions indicate that I should change my <header> tag from: <header> to &...
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1answer
120 views

Microdata markup for a chemical substance?

I'm trying to add Microdata markup to a table of properties of a chemical substance. Below is a sample of some of the properties of one of the chemical substances I'm trying to markup. I'm not ...
2
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1answer
968 views

Meta-content or time-datetime

How to show datePublished and dateModified Microdata? (I want to prioritize dateModified, this is why I do not show datePublished to the public) Option 1. If I understand this is not correct. Div ...
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1answer
270 views

Structured data disappeared from google console

I have two websites which are twin, both using schema.org microdata format to construct structured data. Both websites had their data visible in google webmaster console. But i noticed a sudden drop ...