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Whats the schema.org for a social status post?

I've looked at many schema.org types, but can't find the right one. I want to mark-up a simple post, which could contain up to 3 OPTIONAL pictures and many comments. There is DiscussionForumPosting: ...
2
votes
0answers
624 views

Schema Markup for Web Application Pages and Landing Pages

I have build a Web Application and the website is set-up like this: Landing Pages that consists of Home, Price, Features and Contact Us Web Application pages that are for logged in users and only ...
3
votes
1answer
103 views

Spammy microdata penalty reconsideration rejected

I'll be more than happy if someone could give me any hint where i could be wrong. Some time ago site of a client got spammy microdata penalty. The situation was following - one local business markup ...
7
votes
2answers
5k views

Which one does Google prefer, Microdata or JSON-LD?

Here Google says they prefer JSON-LD: JSON-LD is the recommended format. Google is in the process of adding JSON-LD support for all markup-powered features. The table below lists the exceptions ...
4
votes
1answer
63 views

How do you get ecommerce stuff into an organic listing?

I did a search for "eve mattress" & noted that they have a worked credit example in the organic listing - searching the page source doesn't show that this is done using microdata like: https://...
1
vote
1answer
58 views

Do multiple structured data elements compete for display in SERPS?

For example, with a product page you may have product info (price, offers, image etc.) but also have a video to show the context of use of the product. I don't believe the product structured data ...
4
votes
2answers
2k views

What is the best way to represent closed days (holidays) using Schema.org vocabulary?

At this point in time there's no property in Schema.org that would allow a business to directly communicate holiday periods (e.g., Christmas) to Google bots and other web crawlers. There seems to be ...
2
votes
1answer
479 views

Breadcrumb bug in Google results, using BreadcrumbList

I am using the Microdata format for my breadcrumbs as suggested by Google: https://developers.google.com/structured-data/breadcrumbs In Google SERPs it sometimes displays fine, but sometimes results ...
12
votes
2answers
6k views

When does Google use article published date vs article modified date in SERP?

I have a website with a number of long form content articles that I keep updated. The page generates two date snippets from this: <time itemprop="datePublished" datetime="2014-04-29T14:08:40+01:00"...
0
votes
1answer
2k views

Schema.org mainContentOfPage property is not recognized by Google

I'm developing a website for a property portal, that when a user enter the required inputs it shows a listing of the properties. I want to give them a product that includes Microdata. But when I ...
1
vote
0answers
188 views

Schema.org snippet for thumbs up-down reviews

I'm deep into the Schema.org meta-tags implementation for the reviews on my website and I'd love to know how do you think I should implement it when I have Positive-Negative reviews as opposed to star ...
1
vote
1answer
1k views

Google can't recognize Schema.org image property from Product

How can I use itemprop="image" from http://schema.org/Product so Google can recognize it in this case? <a href="#" itemprop="image" data-remote="images/portfolio/image.jpg" class="...
4
votes
2answers
2k views

Google Schema.org alternate to PriceSpecification

I'm back with another Schema.org / Google inconsistency. Our store sells many products that have different variants each with their own price. For example a heater may be sold in any of 8 BTU levels ...
1
vote
2answers
425 views

Google web search shows dateCreated instead of dateModified metadata

So today I discovered that the pages from my website are listed with an unexpected date value. I specify the schema.org properties dateCreated and dateModified for most of my content pages. I'd expect ...
7
votes
3answers
6k views

Schema.org or Data-Vocabulary.org for breadcrumbs?

Google and other SEs support Schema.org for marking up structured data, but it turns out that for breadcrumbs Google recommends using Data-Vocabulary.org instead. Which should we use for having ...
9
votes
2answers
5k views

For Google Rich Snippets, should the last item in a breadcrumb be a link?

A website has the following breadcrumb trail when on the "Labrador" page: Services > Squirrel Chasing > Labrador As you may notice, the current page is not linked to. (There is an internal reason ...
6
votes
1answer
4k views

Does Microdata have to be visible to the visitor to be displayed in Google search results?

Does Microdata (for rich snippets) have to be visible to the visitor to be displayed in Google search results? I want to add the rich snippet to my page, but I don't want it in the format that is ...
4
votes
3answers
749 views

Microdata vs. Microformats

Just like the title says: it seems to me that Microdata has a few advantages over Microformats, with the only drawback being a bit more verbose. Is this all the story? It seems that Google supports ...