Questions tagged [hreflang]

The hreflang tag (also referred to as rel="alternate" hreflang="x") tells Google which language you are using on a specific page, so the search engine can serve that result to users searching in that language.

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20
votes
2answers
33k views

International Targeting “no return tags”

Google Webmaster Tools has added an International Targeting Report to show hreflang errors. There's a section that reports "no return tags" errors with Originating URL & Alternate URL columns. ...
9
votes
3answers
19k views

What is the solution for “Submitted URL not selected as canonical” in Google Search Console beta?

Google's new webmaster tools has a section 'Index coverage'>'Excluded'>'Submitted URL not selected as canonical'. I am getting 3 internal links in the section "Submitted URL not selected as ...
7
votes
3answers
396 views

How to deal with yet-to-be-translated, placeholder content on a multi-language site?

I'm working on a site where we have many different languages (about 24). When a content piece is authored in English, it is automatically copied to all language sites where it will be later translated ...
6
votes
2answers
392 views

Why is Google reporting that hreflang URLs in my sitemap do not have “return tags”?

Google Search Console (Webmaster Tools) keeps listing the following errors for my sitemap: Sitemap provided URLs and alternate URLs in 'de' that do not have return tags. +---+-----------------+----...
5
votes
2answers
8k views

How does Google determine duplicate content when it's translated into different languages?

I was wondering how duplicate content in another language works. Google requests that you use canonical links to determine duplicate content or duplicates of your pages to avoid duplicate content in ...
5
votes
2answers
5k views

Which is the best choice for SEO sitemap for multilingual website?

In my site when someone access directly the domain.com or any other url that does not contain country indication like domain.com/contact, the language content is shown based on his IP. for example if ...
5
votes
1answer
296 views

Using hreflang to specify a catchall language

We have a site primarily targeted at the UK market, and are adding a US-market alternative. As per Google's recommendations: To indicate to Google that you want the German version of the page to ...
5
votes
3answers
398 views

Hreflang for regions (like states and provinces) within a country

I'm working on a website which has different content depending on the province/state the user is from. Is it valid to add the subdivision code to the hreflang like below? <link rel="alternate" ...
5
votes
1answer
453 views

Recommended approach for slug generation with multiple languages

I am building a website that will be available in multiple countries. Each country's content will be unique to that country, but each country's content will be offered in multiple languages, using the ...
5
votes
1answer
3k views

How much time does it take for Google Webmaster Tools to report 'hreflang' tags?

I have a properly indexed site by Google with a few hundred pages, most of the pages re-crawled on a daily basis (according the crawl stats offered by Google Webmaster Tools). Last week, I have added ...
5
votes
1answer
241 views

Should mobile webpages have hreflang links to non-mobile pages?

My site has multilingual links, which are specified like this on non-mobile pages: <link rel="alternate" hreflang="en" href="http://mydomain.com/page" /> <link rel="alternate" hreflang="jp"...
4
votes
1answer
182 views

Should I specify both <a rel=“alternate”> and <link rel=“alternate”> for multilingual websites?

I have read Google's recommendations regarding <link rel="alternate"> in the <head> for multilingual websites. As far as I know, we can also use rel="alternate" on <a> tags, and so ...
4
votes
1answer
2k views

I used rel=“canonical” and hreflang=“x-default”, but global site is missing and receiving “no return tags” error

Here is a sample of the code <link rel="canonical " href="http://www.kaspersky.com/anti-virus-trial" hreflang="en" /> <link rel="alternate" href="http://usa.kaspersky.com/downloads/free-home-...
4
votes
1answer
24 views

Should en and x-default be included on the same page for hreflang tags?

We are using a tool called SEMRush where it is flagging that the en and x-default values for the hreflang are causing conflicts. Should both en and x-default be included for the hreflang tags? This ...
4
votes
1answer
331 views

Receiving “no return tags (sitemaps)” error in Google Search Console should I add hreflang=“en” to sitemap XML file?

Under my Google Search Console I'm receiving a 'es' - no return tags (sitemaps) error for: Originating URL: /en/about-us/testimonials Alternate URL: /es/about-us/testimonials And I have my sitemap ...
3
votes
3answers
1k views

Can hreflang be placed on the body of the HTML?

Can hreflang be placed on the body of the HTML? Or has it to be in the head? I can't find clear information about this.
3
votes
1answer
58 views

French language comes up before English language site for site: search on English version of Google

Our homepage has two versions: https://www.construct.net/fr https://www.construct.net/en The first being in French, the second English. Both versions have been online for many weeks. Searching on ...
3
votes
2answers
73 views

How reliably does Google determine a user's region, in order to pick the right hreflang option (specifically en-gb vs. en-nz)?

We have a website that serves content for New Zealand and most of the world. The same content is picked up by another subsidiary website and served to the UK, with our permission. We would like ...
3
votes
2answers
428 views

Do all pages have to be added to XML Sitemaps?

I'm planning to add an XML Sitemap to a client's existing website. According to this, it will help define the difference between the root website (aimed at UK) and the US website (aimed at the United ...
3
votes
2answers
380 views

Correct hreflang tag for Brazilian Portuguese speakers in the UK

I have a UK site which is translated into Brazilian, i.e. Portuguese (Brazilian) speakers in the UK. Whats the correct hreflang tag for this? https://example.com/gb/pt-br In theory, we are looking ...
3
votes
1answer
400 views

SEO - Does Google properly handle hreflang tags with links that just change the language settings in a session cookie?

I am currently working on a website that is available in multiple languages. I put some effort in atomatically detecting the users preferred language. This itself is working great. I also offer ...
3
votes
1answer
298 views

Can hreflang be used for city-specific content?

I know that I can use hreflang for country specific content in order to avoid duplicate content, but what about city or state specific content? Is that possible, and if not, how do I deal with it?
3
votes
2answers
3k views

Google Webmaster Tools incorrect rel-alternate-hreflang implementation warning message

I'm getting this warning message in Google Webmaster Tools: Incorrect rel-alternate-hreflang implementation In particular, there seems to be a problem with missing or incorrect bi-directional ...
3
votes
1answer
277 views

Redirect to canonical URL gives hreflang error in Google Webmaster Tools

In my website the root page https://www.amolelingue.com/ has 301 redirect to canonical English URL https://www.amolelingue.com/en, which has two alternate versions (/it and /fi). I'm getting ...
3
votes
1answer
201 views

Internationalisation Hreflang - site traffic destroyed

I have a site that I wish to target three regions: UK, USA & The EU region - the site is entirely in English (for the moment). We have different indexes per region, for example: blah.com/stuff -&...
3
votes
1answer
392 views

How should I approach sitemap.xml, hreflang and regions for my website

I am a developer on a large site which regionally targets some content with a specific url. Is it technically correct to target the countries in those regions in the sitemap.xml and point them to the ...
3
votes
1answer
311 views

Hreflang for different regions - same language

Greetings from Austria! My Problem: I have an .com-domain I would like to rank in the german, austrian and swiss Google, since those are our target markets. The website itself is in german. From my ...
3
votes
1answer
1k views

How to use hreflang x-default

I am not sure if I understand how to use hreflang="x-default" I have a website with two languages. In the head of each page I have a link to each language. For instance: <link rel="alternate" ...
3
votes
1answer
1k views

hreflang tag to be added on each page of the website or only on homepage?

I'm planning to add hreflang attribute to my websites which are in different languages, including my main website which is in English. So I have few questions regarding this. Is the hreflang ...
3
votes
1answer
329 views

Multi Regional Webmaster Tools Targeting

We have a multi regional website which uses a two character string after the main domain to define which region's content to show e.g. http://www.example.com/uk/ is the domain with English content ...
2
votes
2answers
294 views

Google sitemap HrefLang tag without the main site url

We have websites with multilingual content. e.g. http://www.example.com/about-us/ http://www.example.com/en-HK/about-us/ http://www.example.com/en-GB/about-us/ http://www.example.com/zn-...
2
votes
1answer
745 views

Canonical and hreflang implementation for international desktop and mobile site versions

I have an interesting case and I am lost in it. There are two versions of the site: desktop and mobile. And there are also international versions: English and Spanish. I'm stuck at implementation of ...
2
votes
1answer
177 views

hreflang region targeting - multiple regions displaying in SERPS

I'm slightly stumped, with one of my websites. The hreflang appears to be installed correctly and the majority of the regions are targetted in the international targeting report, apart from with EU ...
2
votes
1answer
105 views

Google search in Dutch and results in English

My company has an e-commerce site that has 3 languages (english, dutch, german). Recently, we have added the hreflangs, which seem to appear correctly to the e-shop, as you see in the picture. The x-...
2
votes
1answer
68 views

Is defining an hreflang sufficient to avoid duplicate content penalties between US and UK sites with nearly identical content?

A client we work with has two online stores - a US version and a UK version, under separate domains. These stores have the same content and provide the same products, they're intended to be alternate ...
2
votes
2answers
128 views

'no return tags' on '/' url

hreflang 'no return tags' error, caused because the empty slash '/' url links to a page that links back to '/index.php'. Shouldn't Google Webmaster Tools be smart enough to recognize that this is a ...
2
votes
1answer
462 views

hreflang tags in sitemaps - your site has no hreflang tags

We are using hreflang tags in our sitemaps and we're currently experiencing a number of issues with errors in WMT suggesting 'no return tags' and 'your site has no hreflang tags' that don't seem ...
2
votes
1answer
3k views

Incorrect rel-alternate-hreflang implementation

Google Webmaster Tools advised the following to us: We have noticed that on a number of the pages on your site the rel-alternate-hreflang implementation is incorrect. In particular, there ...
2
votes
2answers
155 views

hreflang tag for different design and different site?

We are going to extend our business to a different language and brand (English, abc.com) rather than our local one (German, bcd.com). Whilst the content for both focuses on same subject, the design ...
2
votes
1answer
48 views

Sitemap best practice for multilingual website - Should I list my urls in each language or is the use of rel=“alternate” + hreflang enough?

I'm working on the sitemaps of a multilingual website and I have a doubt regarding the best practice for referencing each language version of a page. For a bit of background, the website references ...
2
votes
1answer
137 views

Multi-region site with different top level domains

I have a website that has both a ".com" and ".com.au" domain. I want the ".com.au" site for Australian users and the ".com" for everyone else. Is the following hreflang links correct to achieve this? ...
2
votes
1answer
3k views

Screaming Frog reports missing confirmation link when the hreflang x-default element is the same in all pages

I am confused about hreflang="x-default". I have a site in 2 languages. In each page I have a link to the page itself and a link to the same page in the other language. If I understand correctly, I ...
2
votes
1answer
57 views

Would an hreflang implementation benefit SEO on a multilingual site that uses URL parameters to target different languages?

I am part of a team that is trying to improve the SEO on an international website that supports roughly 40 different languages. One idea was to submit an XML sitemap with the hreflang attribute. ...
2
votes
1answer
418 views

“x-default” needed in hreflang?

Would I be right in thinking I need to set the following to what it states below in this image? I am basically wondering if I need to add hreflang="x-default" to this section below.
2
votes
1answer
606 views

Can multiple hreflang in a page point to the same URL?

Is it possible for a page to include multiple link tags using the hreflang attribute for different languages but all actually pointing to the same URL since the language detection and related content ...
2
votes
1answer
146 views

Regional targeting on continent level, same language, 2 domains

I have a question concerning regional targeting of a website. I have 2 websites with exactly the same content and both in English (exact copy), but different domains: abc.example xwz.example I would ...
2
votes
1answer
86 views

Setting proper hreflang tags for google

There is one Website for the main company translated in two languages: main-company.com/en/ main-company.com/de/ The company also has a subsidiary, linked under: main-company.com/en/subsidiary.html ...
2
votes
1answer
46 views

How to SEO pages with adaptively loaded alternative language on same URL?

So, when each page has content on it's own language we use HREFLANG attributes and it's all fine. But now, if I build a page in English but if user picks to display it in another language, I won't ...
2
votes
1answer
274 views

Google Search Console: alternate URLs in XX that do not have return tags

on http://example.com/ server response with (response based on Accept-Language header): HTTP/1.1 301 Found Location: /en/ on http://example.com/en/ in page <head></head>: <link rel="...
2
votes
1answer
301 views

How do I get my site's content to show up in other languages on google search when locale is stored in a cookie

I'm using setting the locale for each user by detecting the browser's language header and storing it in a cookie to display my site's content. Users can also select the language and change the locale, ...