Questions tagged [google-tag-manager]

Google Tag Manager is an analytics tracking tool made by Google. It enables users to implement a variety of tracking options, run custom JavaScript, add custom HTML tags to the page and more, all without having to change code on the site.

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31 views

10 seconds on site within Google Analytics versus Tag manager Timer

We use Google Analytics to measure traffic coming from our marketing campaigns. For one of our customers we are currently running vastly different campaigns on the same site. To easily split the ...
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13 views

Google Tag Manager Cross Domain not working

I recently implemented Cross Domain tracking on 2 domains. First, I added my GTM script on the second domain (who already had another GTM script). Then, on the GTM, on the GA Pageview tag, I added the ...
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GTM event not linking to event goal in Google Analytics. Is this the correct set up?

I am trying to track views of YouTube videos embedded on a website. I have successfully set up an event tag in GTM using the following metrics: The events are firing in the Real Time > Events ...
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22 views

GA4 Configuration Tag Firing Status "Failed"

I have 2 environments set up in GTM (Live and UAT) using the Constant Variable and Lookup Table for GA4 Config Tag implementation. The live environment works fine, but the UAT environment does not. ...
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18 views

HTTP response code indicates tag failed to fire: Status 404. Publishing new version in GTM does not work

I installed the GA4 via GTM. Everything worked fine, I already implemented a few custom events. Now I see that the GA4 is no longer retrieving data due to the error: The HTTP response code indicates ...
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22 views

Google Analytics: Universal Analytics Behavioural Flow not populating

GA: UA behavioural flow worked perfectly (I think, I am getting confused on all the different implementations) when I added this snippet of code to my app.component of my Angular 10 project: ...
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43 views

Google Tag Manager: UA tag not firing and having issues with GTM tag assistant

(I have a created a new container to test the stuff below as the original one is too complex with many tags for various campaigns/analytics) So I have 3 tags a simple tag that is of type 'custom HTML&...
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29 views

How can I display data about a custom event on a particular page using GA4 Analytics?

So using GTM, I designed a custom event and I am able to collect data and send it to Google Analytics. However, the data collected is about that event in general, not about that event occurring on a ...
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37 views

GTM Container not found in Preview mode

I got access to this Google Tag Manager (GTM) account. Tags and triggers seem to work and appear in Google Analytics reports. But the preview mode in GTM doesn't allow me to do anything. You can see ...
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28 views

Trigger event from external domain Google Analytics

I have a shop on a third party service. I want to trigger a event when the product gets purchased. The third party service allows us to add script snippets. I'm doing this, but I can't see any custom ...
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17 views

Why do pageviews not show up in GTM debugging like every other event?

Here is what it looks like in GTM debugger when you load a page, then make a click. However, the odd thing is, here are the page view events: The 3rd option down is "Page view", but when I ...
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20 views

When adding Google Analytics 4 support to a site that already has Universal Analytics, do I need both analytics.js and gtag.js, or is gtag.js enough?

I have a website that is running the Universal Analytics (UA) version of Google Analytics. I would like to add support for Google Analytics 4. The documentation for adding Google Analytics 4 support ...
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61 views

Google Analytics Universal Analytics - Date range issue while viewing all Pages (Site Content Pages)

I am using Google Analytics- Universal Analytics property, and using a custom dimension "UserName" (Scope = User). I am trying to view all pages/ page URLS a particular user has travelled in ...
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35 views

Track conversions from blog article to checkout (Wordpress, GA, GTM)

This is on a Wordpress/WooCommerce site, utilising Google Tag Manager (via a plugin called GTM4WP). Is there a way to track when someone lands on the site via a blog article, and then they end up ...
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38 views

The click URL variable in Google Tag Manager is always returning a Facebook URL rather than the actual clicked URL

Built-In {{Click Url}} Variable in GTM is returning www.facebook.com/tr and not the href or action value of the click. What could be going wrong?
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35 views

Google Analytics - GA4 where can I view the event parameter values in event report?

I am firing a GA4 custom event. I have added 2 event parameters to my event as below screenshot. In debug view I am able to see the parameters with the values, but in Event reports like Engagement --&...
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61 views

How to disable google analytics and google tag manager from capturing data from a website that is embedded through iframe

I have embedded a website that used google analytics into my website using iframe. I have not added any google analytics scripts to my website then also I can see some information through Google Tag ...
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249 views

How to set up Google tag Manager configuration in ASP NET Core razor pages

I am very new to ASP NET Core razor pages. I have a requirement to set up Google Tag Manager in ASP NET Core razor pages. Usually in the ASP.Net solution we use Google Analytic's tag.js script in page ...
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48 views

Google Analytics - Custom Dimension value not reflecting in reports

I have some custom dimensions created for other reports and data is collected and displaying fine. Recently I have created a new Dimension with name "UserId" with index 13, type as "Hit&...
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71 views

Google Tag Assistant Reports " Same Web Property ID is tracked twice"

I have less than a <5% bounce rate on Google analytics at the moment which is abnormal. I've read online this could be because of double google analytic tracking tags. I've removed Google analytic ...
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24 views

Multi step popup tracking using Google tag Manager virtual page url [closed]

I'm tracking multi-step popup but stuck. Let me explain requirement: I have a website example.com and there is a popup with 3 steps (I can open it from any page of the site). I want to track each step ...
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52 views

Facebook Pixel is not firing through GTM

For some reason my Facebook pixel doesn't fire when I install it through Tag manager. Here's how I've configured it: In the debugger, the pixel doesn't appear. Only analytics tag show up. I actually ...
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47 views

How can I track subdomain acquisitions?

My property has multiple subdomains and each subdomain has it's own view. I have Tag Manager setup to use the same cookie for all the domains, but I have not yet added the subdomains to the referral ...
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55 views

Make Google Tag Manager' tags GDPR compliant

How to make tags in Google Tag Manager GDPR-compliant without using 3rd party services like CookieBot? I have a custom "We use cookies" popup and GTM set up. I need to understand how to ...
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24 views

Use Analytics + Tag Manager to track link clicks of specific URLs

For a PDF brochure that is accessed through a banner link, how would one track the clicks on that banner using Google Analytics and Google Tag Manager? I've been following this tutorial, and this one. ...
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22 views

A/B testing in Optimize/Analytics with landing page variants and a Mailchimp Embed Signup Form

I have a landing page I'm A/B testing in Google Optimize, trying to see which variant of the landing page yields the most email signups. The problem is, I can count how many signups through the site I ...
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17 views

How to setup Google Analytics Form Submission Goals in SiteCore

My website is built on Sitecore CMS. We have a /contact-us/ page where a form is provided for users. Once the click on Submit button, the same page loads with a submission confirmation message. I want ...
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34 views

Using Google Analytics to track popularity a series of checkboxes on a webpage

I have a WebPage page that has lots of checkboxes on. Each one does something different. I would like to know which of these checkboxes is most popular with users. I am aware that I can assign ...
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87 views

Google Tag Manager trigger for content in shadow-root?

How do I create a UA trigger that fires when a user clicks on content in a #shadow-root inserted using JavaScript? HTML is as follows, where the site I am working on is "site_A" and the site ...
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13 views

Google Tag Assistant Difficult to fire checkout-tag + What do the words under Summary represent?

I wanted to fire my Facebook Pixel for Initiate Checkouts, however I noticed that I have 2 checkouts that are being loaded with exactly the same variables and data layer. This causes the Pixel to fire ...
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13 views

Google tags assistant reports old ads conversion tracking and multiple google Analytics tags

I have a lot of tags displayed. Which are good and which are not? My website is composed in 2 parts : WordPress + Learnybox (funnel construction) and I'm using tag assistant plugin to see if my ...
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46 views

Google Analytics wrongly records events when using Internet Explorer

I'm a web designer and came across an odd finding. On our website, we track our contact form submissions using Google Tag Manager & Google Analytics. I noticed that every once in a while the ...
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54 views

GTM blocks anchor tag href redirect when rel="noreferrer" on Chrome/Firefox/Edge

A website has an anchor tag that redirects to the home page, when the tag has rel="noreferrer" on it, GTM will block the redirect but still trigger and count any click events for GA. Reason ...
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39 views

Google Analytics/Tag Master - Tracking unique pageviews with events on a given page

I have set up GA & GTM to do the following: Track when an outgoing link is clicked. Track when an outgoing email address is clicked (mailto:) Google Analytics records this as 2 separate events, ...
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84 views

Can I add utm tracking parameters to affiliate clicks via a cloaked link?

I own an affiliate blog through which I started earning commissions in the last couple of months. With that said, I'm having a hard time tracking my converting articles. Whenever i get a commission ...
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60 views

GTM event working but is not showing in Google Analytics Events, why?

I add the Tag Manager code and Google Analytics code on my website. in tag manager, I create a Button click event. And It's working in Tag manager preview mode but not showing in Google Analytics real-...
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25 views

Cross Domain Tracking with Multiple GA UA Properties, Single GTM Container

I have a client who wants to route page views into separate GA Properties based off a returnUrl UTM. I am trying to configure this in one tag using one GTM container. I know that using cookies for ...
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46 views

Document queryselector-based variables in structured data via GTM keep returning 'undefined' in Rich Results Test

I use GTM queryselector variables to populate the JSON-LD structured data on my pages dynamically - or at least I'm trying to. The variables are pulled correctly in GTM preview mode, they render fine ...
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70 views

How much Analytics/GTM tracking knowledge is reasonable to expect from a marketing specialist?

These days, there's no shortage of folks willing to take your money to make create ads on Facebook (and others). There does seem to be a shortage of people who are capable of measuring the results of ...
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128 views

Clarity Errors: CORS Policy Violations and HTTP 503

I followed the official setup guide to add Microsoft Clarity on my website using Google Tag Manager. I am getting CORS policy violation errors and 503 errors on my website. Some outbound requests to ...
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20 views

Is it harmful to add Conversion Linker tag in Tag Manager, even if website doesn't need it?

I have a multi-site set-up, using one Tag Manager container to post data to each website's respective Google Analytics account, based on the URL. Some of the sites use Google Ads to run promotions etc,...
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19 views

Can UTM parameters be governed in Analytics or Tag Manager?

I'm trying to understand UTM parameters in relation to Analytics and Tag Manager governance. I understand what the various parameters (utm_source, utm_medium & utm_campaign) are for, and that you ...
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197 views

Average time on page shows <00:00:01 after moving Google Analytics to Google Tag Manager

Earlier in May 2020 I embedded the Google Analytics code through Google Tag Manager. Tracking seems to be fine, but after implementing that I see a weird pattern on the blog of the website. Blogs ...
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45 views

Google Analitycs and Woopra page views disproportion

I'm currently using both Woopra and Google Analytics (GA) to track customers on my page. I've added custom Google Tag Manager (GTM) code to the site header as well as custom Woopra config script. Then ...
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260 views

Filtering on homepage pageviews in Google Data Studio (and wanting to include URL parameters)

I'm filtering to count homepage pageviews, I want to include visits to both the homepage (/) and the homepage with additional URL parameters e.g. (/?source=facebook&campaign=2020ads), will the ...
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20 views

Use value from 1st party cookie as a data layer variable

I have a script on website (located in functions.php), generating some value which is stored in cookie. I would like to pass this value to a GTM data layer. I've tried to import this value from from ...
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112 views

Google Analytics setup for a site with many subdomains

I'm looking for best practice solutions for Google Analytics for a site which has many (1000s) of subdomains as part of a WP multisite network. Each subdomain is independent of each other (i.e. there ...
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36 views

How to track site search without query parameters in the URL?

I want to be able to track the site searches, but the site search on my site is not a dynamic search. Users can’t just type and enter the search button. They have to click on a pre-set result that ...
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1answer
828 views

AdWords Conversion tracking on a Single Page React App

Context: In not familiar with google AdWords at all, and I don't have access to the AdWords configuration system (whatever it may be). I'm on the dev team who built a food delivery platform. The ...
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142 views

Google tag assistant reports: “Same web property ID is tracked twice”when trying to install google analytics code

I was trying to install google analytics code into our google tag manager at first I installed the GTM and add a tag which I grabbed from tracking ID and after all that it doesn't seem to appear an ...

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