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AdWords is Google's pay-per-click (PPC) contextual advertising advertising network, offering cost-per-click (CPC), cost-per-thousand (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads.

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Do Google Ads expenses influence Serps? [duplicate]

i'm considering turning off google ads expenses but I'm afraid my rankings are going to be influenced. Does anyone have experience with that?
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7 views

Conversion Actions tab showing 'unverified' status

I have implemented the phone call conversion tracking code for my real estate website, as follows. As instructed in Google ads guidelines, I have added the below code in <head></head> ...
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7 views

Google TAG ID's missing [closed]

I got the warning message from Google, like ‘Your analytics tag/ Google Ads tag is missing "listing id"’, as shown in the below images. Why could these errors occur?
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1answer
34 views

How to connect adwords conversion tracking and analytics goals?

I am using AdWords conversion tracking using AdWords and Tag Manger. What I did is the following: 1) In AdWords: Tools -> Conversion -> New conversion -> Website -> Fill in all the conversion ...
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1answer
19 views

How to determine a daily spending budget for Google Ads EXCLUDING weekends?

Lets say I have a budget of $100.00 and if I use google's formula to determine daily spend (monthly spend / 30.4) I get roughly $3.30 a day to spend. But I don't want these ads to run on the weekend. ...
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24 views

Is competitor's name in website URL allowed?

Is it allowed to use your competitor's name in a path of your website URL? For example: If I am competing for the same product as a product name "ABCD" and my product's name is "EFGH". Can I have a ...
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6 views

Is Avg Monthly Searches = Avg Monthly Users in adwords keyword tool

Hi While doing keyword research for my website TFTH, I encountered with an confusion and need your solution. In adwords keywords tool, for every keyword we get Avg Search Volume. My query is can we ...
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1answer
19 views

Do I still need Google Ad Services' script if using Google Tag Manager?

I have inherited a site that has both GTM tags (one Google Ads Remarketing that fires on every page with a Conversion ID but no label, and the Conversion Linker), and the standard conversion script as ...
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1answer
16 views

Will changing site to HTTPS and updating AdWords cause me to lose my quality scores?

Will changing my site URL from HTTP to HTTPS and updating AdWords to use the HTTPS version cause all my ads to lose their quality scores?
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69 views

Google AdWords ads are disapproved because “destination not working”

We have been having an issue setting up adwords for one of our clients and despite multiple phone calls to Google we cannot get an answer out of them as to why our ads are being disapproved. ...
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12 views

Tagging GDN and Video Ads UT Override for non 360 customers

I would like to auto tag my Ad Search campaigns but would like my Video and GDN campaigns to have a medium of 'Display' as opposed to CPM. I know you can do a UTM override if you are a 360 customer. ...
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2answers
40 views

Why do my web logs not correspond with the number of clicks from adwords?

I set up a small site a while back and I've never used Adwords before so I thought I'd give it a spin. Basically the problem is that on a given day Google might report that I have had my ad clicked 50 ...
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1answer
130 views

How to determine what makes up the “all conversions” metric

Relatively new to google ads, and I have set up a campaign which is running and doing alright. I only have one goal right now, and that is calls from ad, which is getting conversions. I am noticing ...
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1answer
176 views

AdWords parallel tracking - what does it mean for me?

I'm using Google Ads (aka. Google AdWords) to market my website and Android application in Google search results. Today I received an email that says Starting October 30, 2018, parallel tracking ...
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23 views

How NOT to rank top in Google Adwords?

We use Adwords for long time in our business and I have more than 8 years experience in Adwords. Whenever our Ads are displayed in the first place/top position in Adwords, We lose lots of money and ...
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1answer
2k views

My Competitor is bidding my brand name in their ads. How I could outrank their ads?

My competitor is using my brand as their keyword. I am running a resort at example.com and when the user type my brand name "example" on Google search my competitor domain is in first position. How ...
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2answers
35 views

Should I have brand search terms in separate ad group?

Scenario: Adwords campaign for Quality Management Software. I have set up Adwords groups for different aspects: QMS general, ISO 9001 QMS and 13485 QMS. Should I set up additional groups for each of ...
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32 views

Keyword Planner Tool: How can Exact Match Keywords produce a greater volume of impressions than its Broad Match variant? Bug or misunderstanding?

Earlier, I wanted to check out how many impressions were being generated for the keyword 'Canvas Prints', for SEO purposes. Here are my findings: Exact Match > Broad Match and Phrase Match? I am a ...
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21 views

Google adwords app install campaign: UTM parameter tracking [duplicate]

I am running an Universal app install campaign through google adwords. In ads setting, I couldn't find a manual URL option as it directly associates your app install campaign to the app listed in ...
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7 views

Where/how can I download the complete Geo Location Targetting data from Adwords?

Where/how can I download the complete Geo Location Targetting data from Adwords? Is this publicly available? Can I export it? Grab it out of some Adwords Offline XML file? Really appreciate your ...
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1answer
26 views

Is the 'Competition' tab in Keyword Planner relevant for ranking difficulty for that keyword?

What I'm talking about Google says that the Competition tab describes how competitive the paid placement will be. Is it also a good indicator of how difficult it will be to rank for this keyword as ...
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17 views

Phone call tracking on website, country list [closed]

I would like to know if this list is up to date? [https://support.google.com/adwords/answer/2454052#cfcountries][1] Because I was able to configure the phone tacking on a website for an account which ...
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2answers
41 views

Will running a Google AdWords CPA campaign in learning mode have an effect on organic search?

So my marketing team did something. I don't know if it's a blunder or not but they added a google CPA campaign that was doing some learning for a while. Last night it got ~100k impressions. Because ...
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2answers
142 views

AdWords ad not approved for “misleading content”

I have created an HTML5 ad for Google AdWords using Google Web Designer. The ad contains 5 frames, in which every word of motto is showing up word by word, until the motto is complete. Like "This...is....
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1answer
40 views

AdWords display image ads - why are some different sizes to what is allowed?

I'm trying to get some ads onto a particular website. I can't/won't name the site but it uses two ads in the body of their articles and the one I'm trying to targets as a placement is 800 x 250 which ...
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178 views

Paid traffic reported as organic in Analytics

Google Analytics reports paid traffic from Bing, Google, FB, and Yahoo as organic. The AdWords account is linked properly and auto-tagging has been enabled, there doesn't seem to be any reason why ...
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304 views

Refused to execute script from 'https://googleads.g.doubleclick.net/pagead/viewthroughconversion/

I just added tags to track the conversion of our Google Ads and according to Google Tag Assistant, all is fine (the tag is blue; "To validate please enter the feed ID"). But in the console, I get ...
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1answer
32 views

Website rank based on keyword search

is there any possibility to get a list of website that have very good rank based on a keyword search. For example keyword is cat food , then i have to get list the top 100 website that have high ...
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1answer
31 views

Should different sized image ads go into different adgroups with CPA bidding

I have been using CPA bidding on adwords on a display campaign. I used to run two popular sizes 300x250 and 336x280 in the same adgroup. This set up has been working fine. Now I have a requirement to ...
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35 views

Should I expect performance differences in an AdWords Portfolio Bid Strategy vs a Campaign-level Bid Strategy?

We are looking at using Google's AdWords Bid Strategies. We have hundreds of campaigns, all targeting the same CPA. Many of these campaigns have themes. Our initial inclination is to setup one ...
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2answers
9 views

Am I supposed to be able to see the AdWords conversion tag when using Google Tag Manager?

I have Google Tag Manager installed and I see it in the source and in Google Tag Assistant. I added an AdWords conversion tracking goal. I input the conversion id and conversion label into Google Tag ...
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4 views

locally tracked site visits differs from Adwords and Facebook campaigns report [duplicate]

Using Wordpress with Slimstat plugin. For yesterday it shows Visits 6 Unique IPs 6 The Counterize plugin is also installed. This one shows 22 hits for yesterday. For also yesterday Facebook Ads ...
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1answer
50 views

Facebook pixel/Google Adwords conversion tracking setup when running multiple types of ad for the same landing page

Let's say I have a page test.com/page which I'm running ads for. I'm using both Google Adwords and Facebook Ads. In order to track Adwords conversion, I need to call the below function every time ...
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1answer
719 views

Google AdWords disapproved site as “destination not working”, but it is reachable

Our ads got disapproved by Google and the gist of the why is below: Ad Status: Disapproved Ad Issue(s): Destination not working What's confusing is that our final Destination IS working, in fact ...
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1answer
15 views

Redirect 3rd level domain to 2nd level — Will Analytics count traffic twice?

I am redirecting mycompany.com/product to promo.mycompany.com/product My question is: Will Google Analytics count traffic twice under /product ?? I am doing this because I create landing pages ...
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1answer
249 views

Calculating Session Duration for Single Page Website (Google Analytics)

I'm trying to set up some remarketing lists in Adwords and I'd like to target people who've been on my site for over 15 seconds. The problem is that I am sending traffic to single-page landing pages,...
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26 views

Why are my AdWords ads, targeting German speakers, mostly shown in India?

I have been experimenting with some AdWords campaigns for my Android app, which is translated into English, German, Swedish and Danish. First I tried a "global" one, targeting English speakers ...
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19 views

Google Adwords: issue with tracking model and valueurl

Sorry for screenshot, I'm italian and I have Gadwords in Italian. I'm tryng to prepare a campaign. I cannot absolutely insert the tracking model. I did insert the final url (first one) but every ...
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1answer
689 views

Setup adwords cross-domain(subdomain) conversion tracking

How can i setup cross domain conversion tracking with adwords? My main site is "www.mainsite.com" My conversion goal is visit "apply.mainsite.com" and login.
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Adwords - control the money spent by account

Is it possible to set a budget limit per account for Google Adwords? I want to outsource some marketing activity within Adwords to a marketing student, but do not want to expose my whole bank account. ...
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3answers
325 views

Deeplink into Google Adwords admin web UI

I am writing a tool to help manage Google Adwords campaigns. I would like to be able to deep-link to the page for an adgroup in the Adwords web UI from my tool. For example, the following is the URL ...
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44 views

301 Redirects and Merchant center quality

I moved a site to a new platform and the url structure was updated. As far as the Google Merchant Center goes will the 301 redirects suffice or do I need to update my urls within merchant center?
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1answer
113 views

Does pausing an AdWords campaign and splitting it into two new campaigns cause problems?

I have been using AdWords for one year. It was going smoothly and we were receiving good result from AdWords. Two months ago we rearranged the AdWords for better optimization by pausing the ...
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1answer
33 views

Does Google AdWords revisit the landing page to see if it changed?

If I change the landing page of my ads on Google AdWords to fit better with the exact wording on the ads, will Google notice this change and update the ads' quality score?
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1answer
26 views

Why did organic search traffic increase at the same time paid campaigns were stopped?

Organic increased up from 20,000 to 25,000 at the same time paid search were stopped. I think there should be no dependency between organic and paid search, but could there be any meaninful dependency ...
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1answer
146 views

AdWords Search Phrases don't make sense

I recently set up an ad campaign for an local independent business through AdWords Express. The ad is basically a link to the owner's Facebook page. Initially there were not issues and the Search ...
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1answer
28 views

How can we check if every active ad group in an active campaign has an ad in Google Adwords?

I am working on a very big PPC account. Is there an easy and fast way to QA the account to see if Every active ad group in an active campaign has an ad?
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2answers
125 views

How to create Google AdWord campaigns for a specific movie?

I am trying to create a ppc google-adwords campaign targeting specific movies, e.g. for people searching to buy tickets for Blade Runner 2049 movie. I am constructing keywords using the following ...
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1answer
534 views

How to bulk create AdWords campaigns, ad groups, ads and keywords using a single CSV?

I have tried to create campaigns, ad groups, ads and keywords by flattening a hierarchical structure into a flat CSV. However, when I try to upload the file using "Bulk uploads" feature, I am getting ...
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1answer
18 views

How to remove a Google AdWords campaign using scripts?

AdWordsApp.​Campaign does not provide a method remove, delete or anything similar that could be used to delete a campaign. How to remove a Google AdWords campaign using scripts?