Questions tagged [google-ads-valuetrack]

Google Ads ValueTrack parameters are used to track information about the source of an ad click. By adding these parameters to your ads and campaigns, you can identify if people who clicked on your ads used mobile devices, where they were located when they clicked your ad.

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Conversion Actions tab showing 'unverified' status

I have implemented the phone call conversion tracking code for my real estate website, as follows. As instructed in Google ads guidelines, I have added the below code in <head></head> ...
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Tagging GDN and Video Ads UT Override for non 360 customers

I would like to auto tag my Ad Search campaigns but would like my Video and GDN campaigns to have a medium of 'Display' as opposed to CPM. I know you can do a UTM override if you are a 360 customer. ...
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AdWords parallel tracking - what does it mean for me?

I'm using Google Ads (aka. Google AdWords) to market my website and Android application in Google search results. Today I received an email that says Starting October 30, 2018, parallel tracking will ...
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Assigning Ecommerce Revenue Value to Existing Goal Value

Optimizing an existing AdWords - Analytics setup. Previously, a conversion goal was set up, tracking a thank you type page without a value. AdWords is using this from Analytics to measure conversion ...
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444 views

Adwords - Insert query string in dynamic insertion on destination URL

We are trying to best optimize a campaign on AdWords. We implemented the dynamic substitution on the final URL so we could pass KW data through on clic: www.example.com/?keyword={keyword}. But doing ...
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How to get the original search string with Google Adwords ValueTrack?

I've been using a Google Adwords tracking template to get the original search string that brought the visitor to my website. https://example.com/landing?target={lpurl}&keyword={keyword} The ...
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753 views

Custom parameters on keyword level and all others (landing page, final url, tracking template) on Ad level?

my goal is to track the cost (or max cpc) of each keyword coming to my website. That means I have to play a lot on keyword level, right? So, as far as I know the solution is given from the "custom ...
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792 views

Does a third party tracking service have to redirect to the final URL specified by the AdWords lpurl parameter?

According to this article, https://support.google.com/adwords/answer/6076199 When you define a final URL as your landing page, you can use URL options to manage your tracking and redirect information....
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417 views

Can AdWords ValueTrack parameters be nested?

Google provides ValueTrack as a mechanism for adding dynamic parameters to your advertising URLs. I have successfully used it for tracking clicks from their search network and content network in ...
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1k views

anonymous.google as a site name placement in Google AdWords?

We started a campaign on Google AdWord's content network. Using Value Track, they let you use {placement} in your ad URL so that the name of the site where your ad appears is passed as a URL ...
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Getting the keyword as a parameter from Adwords using ValueTrack

I set up an AdWords campaign for website following the instructions for Google AdWords ValueTrack. One of the things that it is supposed to be able to do is pass the keyword as a URL parameter using ...