Questions tagged [bidding]

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Prevent my AdWords ads from showing on queries for my brand

I have noticed that when Google searching for a site like "nike" a google ad shows up for their website. Most people looking for the website will understandably click on the advert as it's the first ...
3
votes
1answer
69 views

Does Facebook ad's bid price depend on conversion rate?

If we don't want to use the conversion event code provided by Facebook Pixel, it definitely won't track the conversions. But could not using it potentially result in higher ad costs (mainly bids) for ...
2
votes
1answer
40 views

Is there such a thing as overall account quality score in Google AdWords?

I see this referenced sometimes by adwords-consultants and it's used as an argument to buy ads for your own brand. However I have never seen any data to support this claim and Google doesn't seem to ...
1
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0answers
29 views

How to get bid simulation reports from AdWords My Client Center?

According to this article one can download bid simulation reports on the My Client Center (MCC) level. Unfortunately, I don't see how. When I go to my MCC > Client Reporting > Keyword Performance ...