I have been using non-www redirect in .htaccess for a couple of years now for my Wordpress site. I want to switch to redirecting to www because, among other reasons, a naked URL does not work with Cloudflare CDN. Will it hurt my SEO score?

  • Short answer? No. As long as the redirect exists and all works as intended, all should be fine. Cheers!!
    – closetnoc
    Commented Oct 5, 2016 at 15:43
  • I'm pretty sure this already has been asked here, I'm tying to find it. The closest I have so for is: SEO- redirect www or no-www and where? which has a relevant answer, but isn't the same question. Commented Oct 5, 2016 at 16:01

1 Answer 1


As you'll be using a redirect from non www to www all the previous incoming links and URL's will still be working and pointing to the correct content, so your SEO scores should not be affected.

The key here is that when ever changing URL's you have to have redirects (301) in place, so you wouldn't lose any SEO :)

I'll just in case mention that you do use the redirect, as all your site's pages should only either be www or non www, otherwise it could be classified as duplicate content.

  • I do not have enough reputation to upvote this answer (I did but it doesn't show) so I will just say thanks!
    – ioannis.th
    Commented Oct 6, 2016 at 17:49
  • @ioannis.th It's alright, you're welcome. if this answers your question, you can accept the answer (tick mark next to the answer) so it's closed :) Commented Oct 6, 2016 at 19:02

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