Is it possible to index a page for a phrase that is solely in a URL?
The page comes up for a phrase that does not even occur on the page. The only spot "keyword phrase example" occurs is in the universal drop down menu, linking to the correct page: website.com/keyword-phrase-example.com
Keep in mind this is a search that was done in "quotes"
Google says: When you put a word or phrase in quotes, the results will only include pages with the same words in the same order as the ones inside the quotes. Only use this if you're looking for an exact word or phrase, otherwise you'll exclude many helpful results by mistake. Example: "imagine all the people"
2 of the 3 words are used on the page (keyword, example), but not all 3.
The website was migrated from a website that had the 3rd word (phrase) in the domain name.
Only when you do a quoted verbatim search, does it yield the correct page.
The page that comes up is very powerful, and Google sees it as similar to my desired page. Therefore it's choosing one over the other. I think that if the wrong page is not eligible to come up, that's the solution. I just wonder if it's eligible solely because of the phrase being in the dropdown menu URL.