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I have a website running and have added an extra link on the website that links to a WordPress site.

Both sites are hosted on the same domain. Here's my problem;

The domain:
www.example.com

The Wordpress blog:
www.blog.example.com

Mmy gut is telling my that for best SEO practices I need the domain to be:
www.example.com/blog/....

But when setting up my WordPress site it made an entirely new sub-domain. Is this OK or should I find out how to make the WordPress site link to www.example.com/blog?

  • "it made an entirely new sub-domain." - What made the subdomain? How did you install WP? – MrWhite Mar 30 '16 at 16:30
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Setting up a blog on a subdomain compared to a subdirectory really shouldn't make too much of a difference in terms of SEO. It truly depends on the Webmaster's preference. Google and other search engines "should" treat each of them the same granted they again,

  • have the same Copyright information
  • Are using the same Google Search Console (formerly Webmaster Tools) account
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www.blog.website.com will be treated as a completely separate domain.

So:

www.blog.website.com and www.website.com will not share each other's domain authority.

Also its very much easy to configure wordpress however you want. So you should ideally go with www.website.com/blog so that you can link you blogs better and pass more SEO juice from parent site to blog site and vice versa.

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Setting up a subdomain for a blog is absolutely fine from an SEO standpoint. Google treats subdomains as the same site when:

  • They interlink to each other
  • The have the same copyright info
  • They are added to the same Google Search Console account

If it is easier to set up the blog on a subdomain from a technical standpoint, there is no SEO reason why you shouldn't do so.

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