This question may have been asked multiple times. But, I couldn't find a solid solution, so thought of posting it here.
I have a website, we'll call it
example.com. Traffic to this site is good and am happy about where it is headed. Now, I'm launching a new product and have a tech requirement which would only allow it to be a subdomain, we'll call it
I plan on doing a lot of marketing and increasing user engagement on the subdomain. I think the traffic on the my subdomain will increase several fold and will always be higher than the main website (
My worry is, from a SEO point of view, am I doing the right thing opting for a subdomain? With reduced traffic on the main website and higher traffic on the subdomain, will my SEO be affected?