I want to use Schema on my website. What structure will suit most, if I describe the general data relating to a specific number? What structure do I get for writing

schema/Place or schema/AdministrativeArea or schema/Organization or schema.org/Person?

I guess that no schema/Person, nor schema/Organization not suitable. Since we do not relate specifically to them general information. But we have a particular connection to the place, so I think it fits schema/Place? I also think we can use schema/CreativeWork, but we have structured information, so I'd like to use something more concrete.

1 Answer 1


The telephone property is for providing the telephone number of a ContactPoint, Organization, Person, or Place (as of version 2.2).

It expects Text as value (and in the future maybe URL, too). So if you want to follow that advice, you can’t directly provide structured data about the telephone number in Schema.org.

Related: If you provide a ContactPoint item, you can provide the contactOption property (e.g., for specifying that the telephone number is toll free) and the areaServed property (should you want to restrict where you provide your service).

  • But separate use ContactPoint leads to an error in developers.google.com/structured-data/testing-tool/
    – Zhenya40
    Commented Mar 4, 2016 at 11:23
  • @Zhenya40: If you need help with that, you could create a new question (which must include a minimal example of your markup that gives this error).
    – unor
    Commented Mar 4, 2016 at 23:46

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