I built a new page (Wordpress) whereas current page (custom CMS) is already ranked pretty high in Google's search. What would be some approaches to keep that SEO rank intact, such as handling 301 redirects while taking into account that most of the content is not the same now ? I will probably have to fiddle alot with .htaccess, but with the whole page of links, that won't be very nice I should think?
A few things to keep in mind perhaps:
- both pages have certain post types, such as 'locations' and basic 'articles', although their url structure and most other content differ
- certain 'locations' are still present but of course have a different url now: I could manually manage the redirects for them, but not for 'locations' that will be added afterwards
To sum my question up: how to manage old page links properly to keep the current SEO score mostly as it was and what to do with old links that now don't represent a page even on a new page?
I would appreciate some real-life examples.