I have an e-commerce site for which the TG is in USA & UK demographics. I've already configured the Google Analytics & Google Webmaster Tools for the same. All is working well.
Now, my problem is that my client asked me why am I not configuring the Bing Webmaster Tools for the site.
I am little confused that what's the need of Bing Webmaster Tools. Is it there any extra helps in the SEO process with Bing Webmaster Tools? Which one is the best tools as per my requirement?