When I go to create a segment in Google Analytics I do the following:

  1. Click New Segment
  2. Click Traffic Sources
  3. Then in the Campaign box, I start typing a parameter name, and it starts displaying utm_campaign parameters that have been submitted to GA.

How do I get a full list of these, instead of just matching them in the dropdown?

1 Answer 1


You can use a regex match type ("matches regex") but you would need to supply some sort of string to match campaign names against, for example, if you wanted to match all campaign names that started with "sale", then you would use a string like

  • Oh neat I didn't know you could use a regex in there...
    – leeand00
    Oct 30, 2015 at 16:55

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