I'm running an e-commerce site, let's say in www.example.com
. I'm planning to create a mobile optimized site m.example.com
and both Android and iOS app.
I'm planning to track all of them using a single Google Universal Analytics Property and put different appName
. And after that I just need to create a View for all of them by filtering by Application Name
. In this way I can get unified product impression easily.
Before I do that, I'm just wondering what are the implications, i.e. the pro and cons, and is there anything I should expect? Or what are the best practices for this?