I'm running an e-commerce site, let's say in www.example.com. I'm planning to create a mobile optimized site m.example.com and both Android and iOS app.

I'm planning to track all of them using a single Google Universal Analytics Property and put different appName. And after that I just need to create a View for all of them by filtering by Application Name. In this way I can get unified product impression easily.

Before I do that, I'm just wondering what are the implications, i.e. the pro and cons, and is there anything I should expect? Or what are the best practices for this?

1 Answer 1


Since we live in a world of responsive web, the practice of m.mobilefriendly.com sites is dying off. Google can already filter this traffic for desktop/tablet/mobile views. For Apps, I have found it best to create a new property view as there are different elements you will be tracking and the user experience is usually very different from a web based one.

If you want a to analyse all of this data at once, you can download the data into a spreadsheet and use it from there with any fancy filters you want.

hope this helps.

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge you have read our privacy policy.

Not the answer you're looking for? Browse other questions tagged or ask your own question.