I am running widgets in the sidebars of my wordpress blogs. In one blog e.g. I use the "Archive" Widget which allows access to all articles of a given month. As the blog is existing for a while this contains links from "October 2015" to "March 2009".
Lately calling the Google Webmasters Search Console I learned in the tab "Content-keywords" that my page is mainly about the keywords "January", "February", "March" a.s.o. as they are visible on every page.
Even if maybe I could do without this widget on this blog, on another blog I implemented a static promotion of an Ebook in my sidebar, which I can't want to discard that easy. Problem is that according to the "Content-keywords" this other blog is mainly about this Ebook - and a bit about Monthnames :-(
As far as I see all other keywords are derived from the sidebar as well, such as categories, tag cloud and other...
I consider these content-keywords are those of the whole blog and the single article pages have their own keywords but currently I am not even sure of that.
I tried to use the "Data Highlighter" to explain the blog content to Google but this allows only highlighting of author, title, categories and date but not of the article text itself.
So what can I do to keep the content in my sidebars (which is the same content for every blog page) but have Google generate it's keywords from the Articles?
Or how do other (Wordpress) blogs handle this problem?
Obviously this seems a common problem ( Google finding irrelevant keywords on my pages? ) which is known for 4+ years ... ?!