Is it possible to introduce Schema.org markup (using JSON-LD) in a directory website?
My website shows restaurants from a region, but the restaurants are not mine.
I'm thinking to introduce address, opening time, ….
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For marking up entities (like restaurants, people, things, ideas, documents, etc.) with the vocabulary Schema.org, it’s irrelevant if these entities belong to you in any kind of way.
I could, for example, state data about you on my site:
<div typeof="schema:Person"> <a property="schema:sameAs" href="http://webmasters.stackexchange.com/users/53655/saimonx"> <span property="schema:name">saimonx</span> </a> has won the <span property="schema:award">foobar award</span>. </div>
So it’s possible, and useful, to use the
Restaurant type for each restaurant in your directory.
With the property
sameAs you could link to the restaurant’s official website (or its Wikipedia article etc.).