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I'm trying to optimize my site and notice that one of my competitors appears in all of the top 3 results same domain, different pages.

Is this normal or considered an abuse?

Does anyone have any comment about this can I should I report it?

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There's no violation of any sort for just being on multiple ranking in the first page.

Here's an example

http://cdn.searchenginejournal.com/wp-content/uploads/2013/02/image002.gif

If there isn't any sort of spamming, backlink abuse or other blackhat practice, it's completely legit.

Here's some words from Matt Cutts that answer all your doubts. https://www.youtube.com/watch?v=sxv-AvNPoh8

As he said, if a domain has very high quality pages about a topic, even if Google prefers diversity, they can show people resources from that domain in multiple rankings.

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  • Straight from the horses mouth, very instructive, thank you!
    – Simon B
    Jun 5, 2015 at 13:29

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