24 hours is too little to suffice as cache control :) In theory, images never change without their name also changing, so you can set that easily to a year (or a month if you feel more comfortable with that).
If you replace an image with a new image, it has a new name. picture-of-cat-on-18th-birthday.jpg
will not suddenly be an other image with the same filename. For this reason, filenames should be somewhat specific to their content.
For other types of resources like CSS and JS you might want to opt for a different tactic. You have (often) changing files, and never/barely changing, you want to split the caching length of them:
- never changing -> very long cache
- changing -> low cache
This is not doable. You can do them both or none, .htaccess sees a filetype.
Because of this, you set it to the long cache, and use a postfix to force a new download if it does change:
<script src="static.js" />
<script src="changing.js?last_update=150422" />
This way the user only has to redownload it if you've actually made a change.
This technique works on all resources. Always aim for the highest duration of caching.