I have done my research, mainly using this as a source, and I have come to understand that there are certain aspects that can cause newer gTLDs, just by the indication that many of the newer gTLDs, such as .directory, will increase the total length of the full domain, therefore having a negative impact.

Are there other reasons why sites with newer gTLDs may rank lower? I understand that there is no set timeframe for search engines to add a new TLD to their search results (however it is assumed to be very short) from this post, but would certain factors such as time since a gTLD has been implemented (the older the TLD possibly the more reliable/stable it is assumed to be) have any effect on SEO?


2 Answers 2


I studied the thing in 2012 based on .museum and published this article: http://blog.guillon.com/2012/09/googles-search-engine-is-ready-for-new.html

If .museum was considered as a long TLD, then I'd consider that SEO is not affected. Same for new gTLDs.


New gTLDs have been created for a reason and Google can't apply a negative impact on SEO by default (even if they increase the length of the domain name and URLs).

As long as you use new gTLDs like wanted (i.e. .lawyer for a website about a lawyer or .bar for a bar website), there is no negative impact on SEO.

Moreover, you're right when you say that the age of a domain name is taken into account for SEO but if you buy a new domain name (and it's indexed by search engines tomorrow), whether you bought a .com or a .bar, it will have the same age for search engines. The date on which the gTLD has been implemented is not taken into account for SEO.

  • You could get point for using .com (or the tld of a country, like .nl) because those are simpler to remember. You get points for easy-to-remember urls, so that logic could extend to this.
    – Martijn
    Jun 18, 2014 at 10:09
  • For now, you're right but in the future, I think .bar will be easier to remember for users who will just search a bar on Google. That's why I didn't mention your point in my answer.
    – Zistoloen
    Jun 18, 2014 at 11:01

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge you have read our privacy policy.

Not the answer you're looking for? Browse other questions tagged or ask your own question.