Do the statistics seen in Google Analytics influence how Alexa ranks a site? Or does each service have its own rankings?
1 Answer
Google Analytics and Alexa have nothing to do with one another.
Alexa is a relatively meaningless metric which only shows an approximate traffic rank based on only users that have their browser toolbar/extension/site script installed. It can only measure statistics based on their own userbase so the real accuracy of Alexa ranking is considerably wayward.