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A law firm has decided to launch multiple websites with the idea of using keywords in the URL (i.e. personalinjurylawyers.com, businesslaw.com, etc. ) as well as one for their firm name. Even though the content for each site will be different depending on practice area, they will come from the same host/IP and will have some duplicate content (contact info, firm name, etc.) as well as layout. Will this be penalized by Google in terms of search rankings?

marked as duplicate by John Conde Feb 5 '14 at 22:28

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It depends on percentage of duplicate content. If the majority of pages content of different websites is unique, I don't think Google will penalize them in terms of SEO . A lot of websites have duplicate content for generic pages like terms and conditions, contacts, etc. and aren't penalized for duplicate content by Google.

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