I have a website that contains keywords repeated in the <title> tag, so Google fetched the most relevant keywords from the body of the page.

There is no problem so far and my website is ranking 4th or 5th in SERP for my main keywords.

My question is: Will Google penalize my site or will it create a negative impact on Google since Google neglected my Meta title and fetched a title from the body instead?


I can modify my <title> tag, but my keyword ranking is good, and also my website has 10 years of domain age and I'm afraid that if I change its titles, the SERP position may get very impacted.

  • If it's questionable to you, why don't you just modify it?
    – dan
    Jan 7, 2014 at 8:37
  • 1
    If Google neglects your title, it's usually a sign that your title is less than optimal. Keyword stuffing can only harm you. Jan 7, 2014 at 8:39
  • @dan I can modify, but keywords ranking is good only also my website is a old domain and i'm afraid that if i change those titles, SERP position may get very. so i'm afraid of changing the title tag. Pls give any suggestion
    – User
    Jan 7, 2014 at 9:19

1 Answer 1


Will Google penalize my site or will it create a negative impact on Google...

Quite possibly.

As Google states here:

Keyword stuffing

"Keyword stuffing" refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose). Filling pages with keywords or numbers results in a negative user experience, and can harm your site's ranking. Focus on creating useful, information-rich content that uses keywords appropriately and in context.

Google's Penguin update specifically targets things like keyword stuffing, which can be construed as a black hat technique.

Since Google disregarded your <title> tag, you should consider modifying it to conform with the Quality Guidelines contained in their Webmaster Guidelines.

You should also be aware that just because Google didn't appear to penalize your site so far, complaints (possibly from competitors) might trigger that in the future.

A well-crafted title containing relevant keywords certainly shouldn't hurt your SERP if your content is already ranking highly.

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