Large amounts of a company's (English) content are duplicated across the following ccTLDs:
The issue is that, realistically, we can only make changes to the UK site.
Furthermore, the URL structure of the pages on the foreign markets is not always the same, and could change in the future.
/about-us/ could become
/about/ without us being notified.
Would there be any SEO benefit to our UK site from implementing the
hreflang attribute on our domain alone?
If yes, how can we do it without changing the other international sites?
Perhaps in XML sitemap form? For example, inspired by Google's guide:
<?xml version="1.0" encoding="UTF-8"?> <urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:xhtml="http://www.w3.org/1999/xhtml"> <url> <loc>http://www.example.co.uk/</loc> <xhtml:link rel="alternate" hreflang="en-gb" href="http://www.example.co.uk/" /> </urlset>
It seems like an odd thing to do, and not what
hreflang is intended for; but I'd like to confirm.
Note that all other geo-targeting signals are being taken care of.