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What are SEO risks and what are the best courses of action via Google, when an industry competitor duplicates 95% of your home page content and passes it as their own. Especially when your own website has ranked for years etc and held this unique copy for years.

Further to this - what are the implications when another industry competitor replicates both your entire site design template and word for word content across your ENTIRE website?

  • Sounds more like a lawyer task like a SEO one. – Michael Jul 23 '13 at 7:32
  • Google detects duplicates and the master will always get preferred. If anything if they are coping you its a good thing, because they will never rank. Only the template style is not detected, text copying = bad seo :) – Simon Hayter Jul 23 '13 at 10:09
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You can log a take down notice with Google, either through their special DMCA page or through Google Webmaster tools.

You should also lodge a complaint direct with the Digital Millennium Copyright Act

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