At present linking to our website using our full domain name and parameters tends to get rather long.
http://www.mywebsite.com/this/is/my/long/link/that/can/get/a/bit/ridiculous
The great thing about the above link is SEO eats it up and loves it.
However, we like the look of bitly links:
http://my.site/vGst12r
But, we are unsure of how this is going to affect our SEO and whether or not we should rather stick to what we have.
Any insight would help.