With backlinkwatch.com I can get a list of pages that link to a particular website.

Unfortunately, it lists tons of obscure blogs and small forums, it has hard to find what link is really important.

Is there a similar service, where links would be displayed sorted by "importance"?
For instance, a link New York Times would be shown at the top of the list, while links in small blogs would not appear before a few pages.
"Importance" can be subjective, so I suggest using the PageRank, but other metrics could be fine too.

  • For checking Google backlink the right command is link:www.sitename.com and there would be no space between link & colon and colon & site domain. – user27211 Aug 29 '13 at 6:17

Apparently, Backlinkwatch.com is powered by Ahrefs which is a powerful tool to analyze backlinks. You can use it to get information you want.

Ahrefs provides several important backlinks (all in non-free version) that you can sort by Domain Rank (internal indicator powered by Ahrefs). More Domain Rank is approaching to 99.9999, more your backlink is important.

You can get information you want with an other online service called OpenSiteExplorer from SEOmoz. Same thing, it's not free but you can sort your backlinks by the mozRank (internal indicator from 0 to 10).

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I am not aware with such service but I have a manual method that can help you in preparing such list.

You can use bulk Google Pagerank checker tools and Alexa checker tools to get all the details of sitepages then after you can sort your sheet according to your need.

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Using PageRank as an importance matrix is extremely bad for SEO these days.

Google has introduced many algorithms to their engine as well as the likes of Panda and Penguin, it used to be the case that getting high PR links were gold but nowadays there are hundreds of other factors to take in and I believe no matrix online will be able to tell you this information and one of the reason I believe that you use monitor your links and value you them yourself.

What makes a good link?

It's about how relevant your link is the page that you have got, for example: if your site is about Motorbikes getting a PR 5 link from a site about Pets will pretty much do nothing in terms of your rankings, it may however increase your page rank and trust but other than that I believe these types of links no longer actually benefit, this is apart of selling links and spam links clamp down by Google.

As you know Google is pretty good at working out what pages are all about, if you have a page that is primary talking about 12 value engines for motorbikes and then gain a link from another site that is about 16 value engines then I believe that this would increase your rankings on terms of engines, now if you were to a direct 12v to 12v link then this would be the best situation as not only are your pages extremely on topic your likely to get direct traffic which in turn could increase your backlinks from others.

Now the problem is Google knows this, but does the likes of these backlink monitoring matrices? Sadly, I've seen no evidence to support they actually use page contents relevance within their matrices, the best I seen is Majestic SEO, and Moz, but these use Trust/Authority Matrix's while these are a good indication what a good link is, if your pages are not relevant then the matrix is no good.

I'm not saying to ignore PR but it should treated as a bonus

In no way am I saying that high PR pages are pointless, but I would rather a PR1 that is on topic than a PR5 that is off topic, because of the algorithms that Google has introduced. If you land a backlink that is on topic with high PR then its better than a low PR (Not always, but a lot of the times) It's important to note about Authority, some site's may be diluted and have lots of PR on the pages, but a site purely about the topic your site is on, will pass more authority on the topic that your site is about.

Google has even said that the best links are relevant to your own, and the people who have I seen hit by Panda, Penguin are always because they have 100's or 1,000s of irrelevant links.

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You can alternatively search in Google with the following command:


By replacing www.example.com with the website you want.

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  • 4
    Google link: command is not accurate at all. – Zistoloen Apr 30 '13 at 9:38

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