I'm trying to run ADs on Bing Ads with Youtube watch pages as the destination pages. I was previously doing it using AdWords video campaigns, but I got attracted by Bing Ads and figured I would give it a try. However, I started wondering if those ads will actually work considering that the landing page is Youtube and not a website I own.


The Bing Ad Content and Style Guidelines for Landing Pages don't say anything about you having to own the site of the landing page.

They have more guidelines about landing page quality in terms of site design and intellectual property (infringing on trademarks). But again, I don't see anything about having to own the site that you are directing advertising towards.

It looks like they allow ads to any site.

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