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I'm creating a WordPress site for a client and he mentioned that he would like his own custom URL shortening when sharing to Twitter.

How do I go about setting up one of these? If I had to guess, I would guess that it's a separate domain that redirects to the actual site. If that's the case, then how do I get the URL to redirect to the specific post and not just to the homepage of the site?

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You could try this recipe taken from the chapter on cloning TinuURL in the book Cloning Internet Applications with Ruby -

  • Make a hash of the long url(In this case, if it will be used to redirect to one domain, you could just make a hash of the relative url)
  • Convert it to base 36 - 26 alphabets and 10 digits.
  • Set up a 301 from short/base36(hash) to long domain.

And on the long domain, you can code a controller that sends a request to the short domain to create a short url every time a new page is created.

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