I have multiple personal websites that I develop and plan to develop more over time. The number of websites is currently greater than one but less than 50.

Currently I have a single Google account with a single analytics account that has a web property for each of my sites. My understanding is that you can have up to 25 analytics accounts attached to a single google account and each of those 25 acccounts can have up to 50 web properties in them which would allow me to track up to 1,250 sites.

I don't think I'll be hitting that number anytime soon, however are there other reasons to structure accounts differently, such as using a separate google account for each site and then adding myself as an administrator?

1 Answer 1


If you want to show your website's statistics to another person, such as a prospective buyer, you do so at the account level. So they get access to all the properties in the account. So that is one factor that comes into play.

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