I just bought the domain name http://www.startupsandfinance.com/. During the registration process I tried to buy it like http://www.StartupsandFinance.com/ but could not do that because they ignored it. Is there any way that the website can show up in the search results as http://www.StartupsandFinance.com/ as it looks more readable.

1 Answer 1


No, the domain name system is case insensitive.

Intercapping is often used to emphasize the meaning of a domain name. However, DNS names are case-insensitive, and some names may be misinterpreted in certain uses of capitalization, creating slurls. For example: Who Represents, a database of artists and agents, chose whorepresents.com, which can be misread as whore presents. Similarly, a therapists' network is named therapistfinder.com. In such situations, the proper meaning may be clarified by use of hyphens in the domain name. For instance, Experts Exchange, a programmers' discussion site, for a long time used expertsexchange.com, but ultimately changed the name to experts-exchange.com.

Intellectual property entrepreneur Leo Stoller threatened to sue the owners of StealThisEmail.com on the basis that, when read as stealthisemail.com, it infringed on claimed (but invalid) trademark rights to the word "stealth".

  • I once bought a domain name, named TECHNOLOGY ARENA.com. In Google search results, it was the only domain who used to be displayed in all caps.
    – user2930
    Commented May 25, 2012 at 20:16
  • @www.AppTec.net Let me be clear, not only does Google not display URLs with case, the DNS system itself is case insensitive. The registrar didn't ignore your attempt register a domain with caps in it, it's that it simply isn't possible. Commented May 25, 2012 at 21:02
  • Experts Exchange never used that domain name. It did own it for quite a while, but it lapse several years ago. However, you're more than welcome to perpetuate the myth. Eric Peterson / Netminder Senior Administrator, Experts Exchange
    – Eric_Pete
    Commented May 27, 2012 at 2:30
  • Hello. Just read it on Wikipedia.
    – user2930
    Commented May 27, 2012 at 9:22
  • Funny that you don't know the history of your own site. Here's a link to the way back machine history of your site web.archive.org/web/20000622011822/http://expertsexchange.com Commented May 27, 2012 at 11:32

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