If I do a search on Google using a key word phrase used on our website, does it rank the business I work for higher because it can work out that it is a close geographical match (and the key word phrase is a close match)?
If so it could be skewing what we think is our natural listing page rank because whenever we perform the search we will be in the local area, and therefore our website will be higher than if I did the same search on a PC in London?