Is it worthwhile to put up some content, sans design, just for the purpose of getting indexed on the topic/product of the site that will be launched.
Domain = www.YourCity-FooProduct.com
Idea is to post a page or two about FooProduct, and even YourCity, perhaps the company name, phone, etc., just for the benefit of getting indexed on that topic for a longer period of time than would otherwise be achieved if there were nothing on the site until the site design and content were completed?
After launch, the content would be replaced entirely. The topic(s) remain the same, but there would be no segue to the full site.